Harvard Business Review

JANUARY 30, 2012

Steve Jobs , Mark Zuckerberg, and Michael Dell make fine fodder for commencement speeches, but when parents and career counselors thrust graduates into the job market, the default isn't entrepreneurship, it's corporate serfdom.

Venture Capitalist 17

Venture Capitalist IPO Banking Comparison 17

Harvard Business Review

OCTOBER 21, 2016

Today’s executives are dealing with a complex and unprecedented brew of social, environmental, market, and technological trends. Embedded sustainability efforts clearly result in a positive impact on business performance. billion in mining projects since 2010. These require sophisticated, sustainability-based management.

Supply Chain 8

Supply Chain Price Loyalty Efficiency 8

Harvard Business Review

AUGUST 6, 2014

At the time, though, we were just in search of a new approach to building a sustainable business in that critical but often difficult market. In fact, you could say (and many did) that our previous attempts had failed, in that we hadn’t established a sustained market position. Things hadn’t gone well up until that point.

Chief Financial Officer 10

Chief Financial Officer Learning-by-Doing Operations IPO 10

Harvard Business Review

JULY 16, 2012

"A general who fears to unsheathe his sword is not a good general," says Mr. Li Jiaxiang , Chairman of Air China from 2004 to 2008 and the #1 performing corporate leader in China according to our new ranking (just published in the Harvard Business Review China and the centerpiece for the magazine's launch events in Beijing and Shanghai).

Long-term 13

Long-term Short-term Globalization Reputation 13

Harvard Business Review

JULY 4, 2012

Then in December of 2010, I received an email that changed my perspective, and my life. As a corporate leader, you have already contributed value by building successful businesses, bringing innovative and high-quality products and services to market, and creating jobs. You might be thinking. I would never work in government.

Leadership 12

Leadership CIO Politics Career 12

Women on Business

DECEMBER 1, 2011

With the stock market tumbling in 2008, much of their pension funds have been underfunded for years and the pressure to work more quickly and for no increase in compensation and sometimes lack of benefits is causing her great frustration. Following that she was offered a collective bargaining position for the California Nurses Association.

CIO 165

CIO Hotels Health Care Committee 165

Harvard Business Review

AUGUST 22, 2016

Regardless of which number is right, there is no doubt that a lot of time and energy go into marketing products that will no longer exist in a year. The term was coined by the late Harvard Business School marketing professor, Theodore Levitt, in a 1960 article by the same name (republished in 2004). What is marketing myopia?

Levitt 8

Levitt Marketing Transportation Industry 8

Harvard Business Review

MAY 9, 2018

This is one of the findings from a recently completed study based on publicly available information on the world’s 2,393 largest corporations for the time period 2010–2014. Take marketing giant WPP. In 2004 PCC was in a poor position. How to make your company more nimble and responsive.

CAGR 8

CAGR Due Diligence Industry Bottom-up 8

Harvard Business Review

SEPTEMBER 8, 2016

Free fall is a crisis of obsolescence and decline that can happen at any point in a company’s life cycle, but most often it affects maturing incumbents whose business model has come under competitive attack from insurgents or is no longer viable in a changing market. Since then its stock has more than doubled. billion in revenue.

Company 8

Company How To Business Model Engineering 8

Harvard Business Review

JANUARY 3, 2014

One of the most significant came in early 2004 when we decided to relocate from San Francisco to Las Vegas. Usually when marketing departments do their ROI calculations, they assume that the lifetime value of a customer is fixed. We view it as something that can grow if we create positive emotional associations with our brand.

CEO 8

CEO Call Center Real Estate Merchandising 8

Harvard Business Review

JANUARY 5, 2017

Political campaigns are marketing campaigns, messages aimed at selling a product. Yet by 2004 its market share was down to 3%. It focused its efforts on earning a majority share of Europe’s digital classified advertising market (a product that connects buyers and sellers). Bigger marketing budgets may not pay off.

Media 12

Media Advertising Fixed Costs Content 12