2008 Marketing Technology 
The Horizons Tracker
APRIL 5, 2022
The report reveals that while the majority of unicorns remain based in the United States, the emerging market is rapidly catching up, with China alone home to around 40% of the unicorns in existence today. Much of this investment is concentrated in Brazil, which has captured over half of the market.
N2Growth Blog
FEBRUARY 29, 2024
I was fortunate to work in corporate recruiting for a global technology company in 2008 when the idea of a remote workforce was embraced. My role changed from hiring entry-level roles in the local market to hiring professional and executive-level roles virtually across the country.
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Strategy Driven
APRIL 15, 2020
As our world deals with the COVID-19 pandemic, business leaders must understand that it’s going to be technology that determines which companies survive and build success from this unprecedented event. The pandemic makes those technologies more relevant now than ever. These technologies are: Artificial intelligence (AI).
Leading Blog
MAY 16, 2020
Technology is the raw material that 21st-century innovators need to build new business capabilities, to develop exciting new products and services, and to create workarounds for the physical distancing measures we will likely endure for the foreseeable future. In a world of pandemic, it’s the only way forward.
Women on Business
JANUARY 17, 2011
The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.
Mark Sanborn
FEBRUARY 10, 2024
Adaptability and Agility The 2008 financial crisis and the COVID-19 pandemic have tested organizations’ resilience. Financial Health and Sustainability Sound financial management, diversification of revenue streams, and long-term financial planning are vital in weathering financial crises and market fluctuations.
N2Growth Blog
AUGUST 9, 2010
All business (for profit or not) provide goods, services, or intellectual property/capital to a market (or markets) for some form of consideration. Get outside of your old thought patterns and seek out people, technology, collaborative relationships, process and any other solutions that can improve your business.
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