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A Tale of Leadership, Marketing and Blogging from Debbie Laskey

Eric Jacobson

For the past 15 years, I have relied on Debbie Laskey’s Blog for expert leadership guidance and always interesting insights into marketing best practices and recaps of marketing trends. Question: What do you believe business leaders should know about the future of marketing? If you answer YES, then find your voice.

Blog 65
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The Importance of Testing in an E-marketing Campaign

Women on Business

The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.

Marketing 162
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But My Business Is Different… | N2Growth Blog

N2Growth Blog

All business (for profit or not) provide goods, services, or intellectual property/capital to a market (or markets) for some form of consideration. All businesses have competition, serve stakeholders and other various constituencies, and must do certain things to avoid failure while on the path to creating a sustainable endeavor.

Blog 305
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Be an Advocate for Yourself :: Women on Business

Women on Business

Sponsors Education Opportunities Career Opportunities Jobs by Simply Hired Job list provided by WomensJobList.com Discounts & Freebies Discount PR Newswire Free Magazines Awards & Recognition Categories Books for Businesswomen business development Businesswomen Bloggers Businesswomen Interviews Businesswomen Profiles Career Development Communications (..)

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Leadership Strategies: Are You a Davos Woman?

Women on Business

Sponsors Education Opportunities Career Opportunities Jobs by Simply Hired Job list provided by WomensJobList.com Discounts & Freebies Discount PR Newswire Free Magazines Awards & Recognition Categories Books for Businesswomen business development Businesswomen Bloggers Businesswomen Interviews Businesswomen Profiles Career Development Communications (..)

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WHY WOMEN'S NATURAL SOFTER SKILLS ARE COMING TO THE FORE IN BUSINESS

Women on Business

Facebook, Twitter, Linkedin are seeing huge surges in registration, as businesses realise this is where they need to be to compete in today’s market. So what are the main differences between standard marketing / advertising, and online Social Media? Our old ways of advertising were all very one way.

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Revisiting Our Masculine Side of Leadership :: Women on Business

Women on Business

Sponsors Education Opportunities Career Opportunities Jobs by Simply Hired Job list provided by WomensJobList.com Discounts & Freebies Discount PR Newswire Free Magazines Awards & Recognition Categories Books for Businesswomen business development Businesswomen Bloggers Businesswomen Interviews Businesswomen Profiles Career Development Communications (..)