2011 Marketing Technology 
Leading Blog
FEBRUARY 5, 2020
They are people born between 1996 and 2011. It is an important and comprehensive book for marketers, but there are some principles they share that have a much wider application, that I wanted to share. In the book, they list the five foundational truths of youth marketing (and leadership). W HO IS Gen Z? What is their frequency?
N2Growth Blog
JUNE 15, 2013
It is essentially impossible not to and this is particularly true in the ever-changing and evolving technology industry. years as of 2011 from 10 years in 2000. No matter whom the talent, anyone in the same position for several decades is bound to become temperate, or perhaps even myopic.
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Women on Business
JANUARY 17, 2011
The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.
Sales Wolf Blog
JANUARY 10, 2011
Today I would like to shift gears and take a look ahead at what the HR, talent management, and leadership development blogging community sees in store for us in 2011. Below is a great collection of posts containing predictions, resolutions, trends, and thoughts for 2011. Enjoy! . Enjoy!
N2Growth Blog
AUGUST 9, 2010
All business (for profit or not) provide goods, services, or intellectual property/capital to a market (or markets) for some form of consideration. Get outside of your old thought patterns and seek out people, technology, collaborative relationships, process and any other solutions that can improve your business.
N2Growth Blog
JUNE 14, 2010
So, in today’s post I’ll examine the power of disruption as a key business driver… Disruptive business models focus on creating, disintermediating, refining, reengineering or optimizing a product/service, role/function/practice, category, market, sector, or industry. When was the last time you entered a new market?
In the CEO Afterlife
DECEMBER 11, 2011
by John • December 11, 2011 • Branding , Leadership , Marketing , Strategy • 1 Comment. I was Nabob’s VP of Marketing, a 32 year-old disciple of an excellent turnaround CEO – a fellow by the name of Hugo Powell who eventually moved on to Interbrew (now Anheuser-Busch InBev ) as CEO. December 2011.
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