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The Most (and Least) Empathetic Companies

Harvard Business Review

The top 10 companies in the Global Empathy Index 2015 increased in value more than twice as much as the bottom 10 and generated 50% more earnings. The Most (and Least) Empathetic Companies, 2015. Technology. Technology. Technology. Technology. Alibaba Group. Technology. Technology.

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How a Public-Private Partnership Is Saving Lives

Harvard Business Review

While there has been progress made in many countries by smart, passionate people in global health, the United Nations acknowledges that its Millennium Development Goal to dramatically reduce maternal mortality by 2015 is at great risk for failure. Businesses gain their strategic focus from understanding the “customer” ?

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Use Your Customers as Ethnographers

Harvard Business Review

At the same time, technologies like selfie sticks, Fitbits, and wearable video cameras are making people comfortable monitoring their own calorie consumption, sleep patterns, heart rate, friends, family, and daily experiences. “You just can’t get this depth of insight in a one-off focus group or survey,” Hadnot notes.