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E-Coaching Roles

Marshall Goldsmith

Tools such as 360-degree feedback and mini-surveys can be done online, at low cost as needed. For example, some leaders may need to change behavior; others may need functional training in marketing or finance. Technology tools for follow-up and reinforcement can be more efficient and more effective.

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Are Business Schools Creating Higher-Ambition Leaders?

Harvard Business Review

Higher-ambition leaders are able to integrate multiple business disciplines (strategy, ethics, marketing, finance and so on) into a coherent, systemic approach for building a great company. For example, in finance courses students learn that profitability and return on assets is the measure of business success.

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When Coaching Finds That an Executive Isn’t in the Right Role

Harvard Business Review

In the traditional view of executive coaching, an executive, with her boss’s participation , takes personality assessments, receives 360-degree feedback , and creates and implements a development plan designed to address performance gaps, optimize her contribution, and prepare her for new responsibilities.