Don't Anesthetize Your Colleagues with Bad Writing
Harvard Business Review
JANUARY 28, 2013
It may be convenient to refer to COGS instead of spelling out "cost of goods sold." And remember what George Washington said when questioned about the fallen cherry tree: not "It was accomplished by utilizing a small, sharp-edged implement," but "I used my little hatchet.". Those are friendly words that pull readers into a document.
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