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No Matter What Work You Do, You Have a Customer

Leading Blog

If you work in finance, who uses that spreadsheet you create? Rather, it’s consumed by materials buyers, merchandisers, marketing and advertising teams, as well as the finance department — not to mention the fabricators of the shoes. How does the work I do make my colleagues more or less successful? What about the legal team?

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The Value Of Corporate Thought Leadership

The Horizons Tracker

While the concept of thought leadership is well established among individuals, it is less so among organizations, which is a gap a recent study from INSEAD attempts to plug. The researchers first gathered data on follower counts and company revenue to evaluate the link between opinion leadership and business success.

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How an Online MBA in Marketing Can Help You Transition Into a Marketing Career

Strategy Driven

It provides you with the advanced business skills and leadership knowledge you need to succeed in this growing field. They can work in advertising and public relations or various industries. In addition to this, you’ll take core business courses, including economics, finance, and accounting.

Marketing 101
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Talent Magnet: How to Get and Keep Top Talent

Leading Blog

To answer the question, what attracts top talent, author and Vice President of High Performance Leadership at Chick-fil-A, Inc. You don’t advertise that you're trying to attract top talent, you simply create the culture that top talent is looking for. “If If we abdicate our people responsibilities, we forfeit our leadership.

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Celebrate Failure

Career Advancement

The finance website NerdWallet creates a “Fail Wall” where mistakes are posted, emphasizing that everyone fails and honoring outside-the-box thinking. Advertising company Grey gives a “Heroic Failure” award to employees who take ambitious risks and go down in flames. Create a Fail Wall. Give a Heroic Failure award.

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CEO David Zaslav Faces Pressure as Warner Bros. Discovery Struggles

HR Digest

linear advertising market and uncertainty related to affiliate and sports rights renewals, including the NBA” for the size of the write-down. If Zaslav cannot turn the tide, he may find his own leadership under threat. Discovery blamed “the continued softness in the U.S. The post CEO David Zaslav Faces Pressure as Warner Bros.

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When Mission Matters

Michael Lee Stallard

organizations that produce goods or services reflecting a high level of quality, advertising and design organizations, entertainment organizations). The ad shows some of the projects that Citi helped finance including the transatlantic cable, the Marshall Plan to rebuild a post-World War II war-torn Europe, and the Space Shuttle Program.