Aggregate Demand Management Supply Chain 
Harvard Business Review
MARCH 22, 2011
Transportation disruptions and the closing of many factories throughout Japan will shrink Japanese aggregate demand and disrupt supply chains worldwide. The destruction will surely cost Japan many times the $132 billion that the 1995 Kobe earthquake did, making it one of the Japan's most costly natural disasters.
Harvard Business Review
FEBRUARY 12, 2018
We can’t expect managers to focus primarily on anything other than building a thriving, profitable enterprise. The Ford story doesn’t add up , if you assume that Ford believed that his move alone was enough to raise overall demand for cars. As I tell my students, rule one is: Don’t crash the company.
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