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One tool we've developed to help companies manage their innovation portfolio is the Innovation Ambition Matrix (see the chart below). Igor Ansoff to help companies allocate funds among growth initiatives. Our version replaces Ansoff's binary choices of product and market (old versus new) with a range of values.
Our book, “ A Culture Of Discipline:The Art, Discipline, and Practice of Breakthrough Leadership” is the outcome of ten years of practice and experimentation on two key theories developed by two world renowned researchers: Peter Drucker and Igor Ansoff. Igor Ansoff is known as the father of strategic management.
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