Armstrong Ethics Marketing 
Strategy Driven
JUNE 7, 2013
The first which I attended was at the Armstrong-Johnson Ford dealership. I come in after the wrong consultants have given bad advice, after knee-jerk reactions to changing business climates had taken tolls on existing market players. Ethics cannot be edicted from afar. That’s what I do for businesses of all sizes.
Harvard Business Review
JANUARY 22, 2013
To shareholders, to the markets, to "consumers." If you're going to live a life that matters, you need an ethical compass: a belief system with a true north that points toward values that are in some sense enduringly, meaningfully good. To your boss, her boss, his boss, or their boss. Where's your true north?
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