The 4 Dimensions of Digital Trust, Charted Across 42 Countries
Harvard Business Review
FEBRUARY 19, 2018
Collectively, these four dimensions provide a comprehensive framework for calibrating digital trust, facilitating cross-country comparisons and benchmarking. As we explained earlier, user behavior is more relevant as a trust measure than what users report in attitude surveys. So will public sentiment and regulatory pressure.
10 
Let's personalize your content