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CMO and CDO: The Digital Marketing Partnership Fueling Growth

N2Growth Blog

CMOs are now at the forefront of crafting holistic customer experiences, leveraging data analytics to gain insights into consumer behavior, and developing strategies that drive engagement across multiple channels. Their leadership is crucial in ensuring the organization remains agile and responsive in an era of constant technological change.

Marketing 345
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Leading Thoughts for November 21, 2024

Leading Blog

Now, if William Goldman or Mike Nichols reads your work and suggests you do X to it, you might want to listen, but if you alter your work for every rejection, you’ll end up running in all different directions trying to please an imaginary audience. It can be damaging and destructive.”

Audience 377
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5 Leadership Development Practices to Kick to the Curb

Leading Blog

But one thing that has largely remained unchanged has been the approach to leadership development. Even though the world looks nothing like it did 30 years ago, organizations still cling to strategies and methodologies developed in the 20th century. In short, without vertical development, training dollars are wasted.

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Three Skills Managers Need in a Post-Pandemic World

Leading Blog

It’s time to prepare for the skills managers need to develop in order to support both their teams and their business. Here are the three skills managers need to focus on and develop right now: #1. Using features in the technology to increase engagement. Being more comfortable with limited audience feedback (such as silence).

Skills 426
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A Post-Pandemic Productivity Gift You Can Bring Back to the Office

Let's Grow Leaders

Every Friday morning the most popular morning radio show in town hosted Live Audience Friday. After years of listening to Live Audience Friday, my sister, her husband, and I decided it was our turn, so we applied to visit. The show was as enjoyable as I hoped, the hosts’ interaction with the audience was kind, fun, and uplifting.

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How to Hire an Effective Chief Marketing Officer

N2Growth Blog

Today’s CMOs aren’t just the masterminds behind ad campaigns or marketing projects—they’re key players in driving business innovation , focusing on customer needs, and harnessing technology. Success in this role hinges on the CMO’s ability to adapt quickly to market trends and technological advancements.

Marketing 388
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101 Things I Learned in Business School

Leading Blog

Even the most modest new data on a market, client, or technology, when probed seriously, can provoke expansive new insights that point toward a more informed decision. Lesson: The point of a visual presentation is to get the audience to listen. Lesson: An expert isn’t always the person who knows the most.