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N2Growth Blog

Kmax Blog Links Evan Carmichael – www.evancarmichael.com B2B Yellow Pages Directory B2BYellowpages.com is a leading Internet directory of resources useful to small businesses. … Executive Development Opportunities.

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What If Companies Managed People as Carefully as They Manage Money?

Harvard Business Review

Time, whether measured by hours in a day or days in a career, is finite. Consider the case of one B2B supplier that wanted to figure out what made some salespeople top performers. Historically, successful investment of financial capital can make someone’s career. Difference-making talent is also scarce.

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Replacing the Sales Funnel with the Sales Flywheel

Harvard Business Review

I’ve been using the sales funnel for 28 years, my whole career. When I started my career, the most profitable application of force was in sales. ” The intention was right, but there was no operational impact. If you’re B2B, the train is parked in the station, but it’s leaving soon.

B2C 15
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Design Can Drive Exceptional Returns for Shareholders

Harvard Business Review

for 10+ years; deployment of design as an integrated function across the entire enterprise; evidence that design investments and influence are increasing; clear reporting structure and operating model for design; experienced design executives at the helm directing design activities; and tangible senior leadership-level commitment for design.

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Improve Your Resume by Turning Bullet Points into Stories

Harvard Business Review

Career Transitions. Leaving a Stable Job to Create Your Dream Career. Here’s how he labels himself: “Start-Up Builder * Brand Strategist * Marketing Head” And below is how he summarizes his career accomplishments, clearly communicating what he’d bring to a new position. You and Your Team Series.

Brand 8
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What It Takes to Become a Great Product Manager

Harvard Business Review

PMs have to have a deep understanding of how the organization operates and must build social capital to influence the success of their product – from obtaining budget and staffing to securing a top engineer to work on their product. Cons: PMs have less exposure to company strategy and are just one of many voices of the customer.

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Staying Ahead of Innovation Challenges

Harvard Business Review

We recently hosted at frog design a group of mid-career executives who are in the Global Executive MBA program at the IESE Business School in Barcelona. This means bundled solutions where you provide an end-to-end package, especially for B2B companies. Last year the focus was on how customers were becoming more demanding.