Innovation Excellence

JULY 12, 2020

Experimenting 100 innovative solutions over 20 countries in Africa twice a year: that’s the process we describe in this compelling interview with David L. Ross , Innovation teacher at Carnegie Mellon University , about corporate open innovation in Africa, initially published in Disrupt Africa.

Innovation 62

Innovation Open-book Market Penetration Entrepreneur 62

HR Digest

JANUARY 9, 2022

These include Basic Skills, Technical Skills, Management Skills, and People Skills. Time Management . Innovation . People management . B2B Marketing. Keep in mind that hiring managers are professionals with their own set of standards —so treat your resume the same way! Soft Skills to Put on Resume.

Skills 111

Skills Six Sigma Porter B2B 111

HR Digest

NOVEMBER 18, 2021

By skills, we mean basic skills, people skills, management skills, and technical skills you know you are good at. Management Skills: Motivating, leadership, problem-solving, etc. Conflict management . Time management . Stress management . Innovation . People management . B2B Marketing.

Skills 111

Skills Six Sigma Software CRM 111

Strategy Driven

DECEMBER 18, 2020

Passion, coupled with innovative problem-solving, could beat all obstacles blocking your digital journey! This is one reason why 64% of the B2B marketers outsource their demanding copy needs. Write a stellar copy. It doesn’t matter if you have a food business, a construction company, or even a photography studio.

Engineering 131

Engineering Advertising B2B Outsourcing 131

Eric Jacobson

MARCH 18, 2013

You can likely already imagine that I consider this a must-read book for any business owner and any leader -- even leaders who manage businesses that don't directly connect with consumers. Technology and innovation is only accelerating. Arrogance + Ignorance = Irrelevance We live in a time when the line between B2B and B2C is eroding.

B2B 56

B2B B2C Technology CRM 56

Strategy Driven

FEBRUARY 18, 2020

This isn’t a flash in the pan, and led to a strong showing in new food innovations. The B2B media campaign by PPR&C highlights some of the best features of pushing plant-based meat. And how far along is the food industry with producing a suitable replacement? It’s Already Here. Branding Is Everything.

Development 82

Development Price Brand B2B 82

The Horizons Tracker

OCTOBER 23, 2021

In my experience as co-founder of Capita Scaling Partner, it has been my mission to save tech start-ups from flatlining and put them on a path of extreme growth – adding business sense to tech innovations. It has required objectivity, focus, and belligerent levels of tenacity. In short, I’ve learned a few lessons on the way.

Price 80

Price B2C Objective B2B 80

Innovation Excellence

AUGUST 7, 2020

After working in the tourism industry and language training in B2B, she took her nunchaku to shake up the world of innovation! She naturally joined Louis Zero’s team as Shake my Firm project manager and then took on the development of Louis Zero workshop as a whole. Why does it have to be boring all the time?!

Workshop 75

Workshop KPI Brand Project 75

Eric Jacobson

JANUARY 15, 2012

From a business perspective, the best marketing professionals are innovative, open-minded, adaptable, and enjoy working with all types of people. If the candidate said he/she managed others, one way to confirm the accuracy of that fact is by asking how he/she rewarded or thanked a subordinate for performing excellent work.

Marketing 72

Marketing Real Estate B2C B2B 72

Rapid BI

NOVEMBER 7, 2012

They need to innovate , they need to meet the changing expectations of customers. Managers and leaders need to realise that the data they can get from front line staff and customers can be a real competitive advantage. For those of us in b2b and thing this analogy is irrelevant – think again.

B2B 49

B2B Competitive Advantage Trends Learning-by-Doing 49

ExactHire - Leadership

APRIL 23, 2021

Your job description must accomplish all these goals for one purpose: to convert only the best job seekers into a manageable pool of applicants. Perhaps you’re writing a job ad for what your company calls a project manager. But many industries employ project managers. Job Description Writing Guide. Good Job Description Examples.

How To 59

How To Travel Engineering Learning-by-Doing 59

Innovation Excellence

DECEMBER 21, 2022

Moore When layoffs hit one or two companies, you might blame it on management, but when they hit market leader after market leader, you know something structural is afoot. GUEST POST from Geoffrey A. The important thing then is to extract the signal from all the noise. Here is my cut at it. First of […].

Marketing 98

Marketing Company Management B2C 98

Strategy Driven

DECEMBER 10, 2014

Many try to come up with new ideas, but few are innovative without trying. Whether your business is B2B or B2C, you will still be serving someone. A great entrepreneur is someone who can manage their time and their workload. Creative people always have new ideas and can expand on the ideas of others. Compassion.

B2C 66

B2C Entrepreneur B2B Emotional Intelligence 66

Strategy Driven

APRIL 24, 2018

If you do not have the capacity to produce original, engaging, and impressive content in-house, you need to hire a B2C or B2B content marketing firm to do it for you. Once you have aced this and you deliver an exceptional customer experience, you can then enhance upon it with innovative approaches to marketing.

Marketing 51

Marketing B2C B2B Content 51

Strategy Driven

AUGUST 30, 2019

Serving Customers Better: Whether it’s disposable consumer goods or high-end B2B services, every business wants to give its customers what they want. Accurate demand forecasting helps to improve customer satisfaction by ensuring that supply matches demand as closely as possible.

Efficiency 58

Efficiency Disaggregation B2B Long-term 58

Innovation Excellence

AUGUST 7, 2020

After working in the tourism industry and language training in B2B, she took her nunchaku to shake up the world of innovation! She naturally joined Louis Zero’s team as Shake my Firm project manager and then took on the development of Louis Zero workshop as a whole. Why does it have to be boring all the time?!

Workshop 44

Workshop KPI Brand Project 44

Strategy Driven

APRIL 18, 2019

Conversely, only 39% of B2B marketers said that they had one. While you may fall flat on your face with some of them, you could also be at the forefront of innovation and already be ahead of the race when your competition comes in. Whether it’s Facebook live, AI, or Snapchat, you have to leave space for trial and error.

Content 50

Content Marketing How To Audience 50

Harvard Business Review

MAY 10, 2018

From targeted online advertising to more precise recommendation engines, consumer markets are bursting with innovation around machine learning and advanced analytics. A growing number of B2B companies are using data and analytics to add services that bring new elements of value to customers, and in some cases new sources of revenue.

B2B 8

B2B Chemicals Venture Funding Engineering 8

Harvard Business Review

AUGUST 24, 2012

Companies in all varieties of B2B markets have moved beyond selling products and services to offering complete "solutions" to their customers. General Electric helps hospitals manage and use patient data rather than selling them the equipment and software to do the job. Turning Customer Intelligence Into Innovation.

B2B 15

B2B Business Objectives Focus Group Marketing 15

Harvard Business Review

APRIL 30, 2012

But this isn't the first big innovation in mobile banking. These innovations are already happening in developing countries. The story of one such innovation, NPCI's Inter-Bank Mobile Payment Service (IMPS), shows how far ahead India is with this technology. NPCI's key innovations are: Person-To-Person Mobile Banking.

Banking 19

Banking Development Wireless Chief Operating Officer 19

Harvard Business Review

APRIL 18, 2011

The role exists in B2B and B2C firms as diverse as Allstate, Dunkin' Brands, USAA, Philips Electronics, FedEx, the Cleveland Clinic, and SAP. Three-fourths of those we examined sit on the executive management team within the company. Who are these new customer experience executives — and why do companies appoint them?

B2C 15

B2C B2B Forrester Budgeting 15

Harvard Business Review

APRIL 11, 2011

Some are cutting-edge global high tech; others are classic B2B service providers. Without exception, these companies want to be seen as innovative and customer-centric in equal measure. Each firm had a different training philosophy and each manager onstage offered their unvarnished view of what worked and what failed.

Software 15

Software Critical Success Factor B2B Early Adopters 15

Harvard Business Review

SEPTEMBER 7, 2012

In my work, I often interview customers, seeking to identify "areas of disconnect" — profit opportunities — where customers view pricing differently than management. In a B2B environment where prices are individually negotiated, this segmentation is critical to determining the right price for each customer.

Price 17

Price How To B2B Insurance 17

Harvard Business Review

FEBRUARY 10, 2011

Last week I attended an Executive Sustainability Summit hosted by Xerox , Waste Management (WM), and Arizona State University. The short conference brought together public and private sector managers working on environmental and social issues. billion "managed print services" (MPS) industry ( according to research firm IDC ).

Productivity 16

Productivity Products Christensen Document 16

Harvard Business Review

OCTOBER 27, 2014

In innovation circles, empowerment is now a familiar theme; project teams working highly autonomously have been behind many of the world’s most innovative offerings. This, I believe, is why creating innovation platforms is so valuable. Yet it also matters to these businesses to keep launching innovative new offerings.

Innovation 9

Innovation Strategy Drucker Project 9

Harvard Business Review

SEPTEMBER 25, 2014

In effect, you give these people the right to participate in your innovation process and influence its final outcome. This sort of collaboration has been well-documented in the B2C context (where it’s often called “crowdsourcing” or “co-creation”), but we see it in B2B companies as well.

B2B 10

B2B Workshop Chemicals B2C 10

Harvard Business Review

SEPTEMBER 9, 2014

The 2014 survey polled approximately 1,600 executives and managers from over 40 countries and across a range of industries. About two-thirds were in B2B businesses.). HBR: Is new products’ high rate of failure really a pricing problem, or does it reflect a more fundamental innovation problem?

Price 14

Price Productivity Products Simon 14

Harvard Business Review

APRIL 18, 2011

To develop a new customer experience, companies need a real-time engagement process that encourages customers and employees to devise new interactions between them and facilitates the emergence of innovative customer experiences. 3M invites its B2B customers to co-create new products with its R&D people live in their corporate labs.

B2B 15

B2B Consensus Productivity Products 15

Innovation Excellence

FEBRUARY 25, 2017

When Netflix put the Video Rental Retail stores in their coffins, there was still a sizable segment of people who missed the convenience, were suspect of a mail-order or streaming subscription service, or simply didn’t have the connectivity to enjoy it. Enter, RedBox. A new smart-automated adaptation of the Blockbuster model, scaled down to be.

Retail 48

Retail Video B2C B2B 48

Harvard Business Review

AUGUST 21, 2012

On the contrary, they may become the most powerful tools yet developed to raise the productivity of high-skill knowledge workers — the kind of workers who help drive innovation and growth, and who are going to be in increasingly short supply.

Media 18

Media Productivity Products Technology 18

Harvard Business Review

OCTOBER 7, 2014

The transmission of customer knowledge through multiple layers often causes distortion and risks the addition of personal agendas, or ”managing upward,” with people telling the CEO what they think he wants to hear. We turned to our frontline managers who knew the customer intimately and asked for their help and advice. They said, “Yes.”

CEO 14

CEO Strategy Pharmaceuticals B2B 14

Harvard Business Review

MARCH 12, 2012

I recently participated in a spirited panel discussion with Bruce Brown, Procter & Gamble's Chief Technology Officer, and Erich Joachimsthaler, Vivaldi Partners' managing director and CEO. It requires rethinking reporting relationships, talent management, rotational assignments, compensation, and more.

Marketing 15

Marketing Hedge Chief Technology Officer Supply Chain 15

Harvard Business Review

JUNE 21, 2011

As I wrote about in Innovation X , when the team developing the second-generation Ford Taurus bought a Toyota Camry (with great difficulty) to try it out, it brought to light critical quality factors that significantly changed how the team approached its work. Encourage Competitive Use, Don't Punish It. Go Further.

Software 16

Software Wireless B2B Library 16

Harvard Business Review

MAY 22, 2018

For most companies, both M&A and organic growth are managed like rocket launches. Once launched, the opportunity is micro-managed to ensure that everything goes according to plan. Managers focus on maximizing one’s share of the market for existing products. The first step is to find a founder’s quest.

Organization 14

Organization Company Venture Capitalist B2B 14

Harvard Business Review

MAY 6, 2013

Groundbreaking ideas are no longer a luxury when success is contingent upon an organization''s ability to adapt, innovative, and improve. Failing to do so not only prevents truly innovative thinking; it also ensures failure. You must move from B2C to B2B, or vice versa. However, management was not convinced.

Hotels 12

Hotels Disruptive Innovation B2C Price 12

Harvard Business Review

MARCH 22, 2017

Is it more imagination or innovation? Brocade’s Net Promoter Score went from 50 (already a best in class score) to 62 (one of the highest B2B scores on record) within 18 months. This gives marketing an opportunity to measure and manage itself in new ways. Marketers of the past thought like artists, managers, and promoters.

Creativity 15

Creativity Marketing Agility Budgeting 15

Harvard Business Review

JUNE 21, 2012

Thus, at this point, it is unable to develop and innovate the sort of software that could realize the full potential for customer advocacy and engagement on its platform. Managing customer advocacy programs. Needed: A Customer Advocacy Apps Exchange. Corporations with Facebook pages can't (or simply don't) do this, either.

Real Estate 12

Real Estate Conference Software Content 12