Harvard Business Review

JUNE 8, 2012

Win or lose, I'll Have Another's situation provides useful lessons about business and markets. Daniel Kahneman , a renowned psychologist who won the Nobel Prize in economics, developed this concept in the 1970s along with his collaborator, Amos Tversky. And it's a lesson you can apply as you consider prices in the market.

Beyer 15

Beyer Tversky Price Kahneman 15

Harvard Business Review

JUNE 8, 2012

Win or lose, I'll Have Another's situation provides useful lessons about business and markets. Daniel Kahneman , a renowned psychologist who won the Nobel Prize in economics, developed this concept in the 1970s along with his collaborator, Amos Tversky. And it's a lesson you can apply as you consider prices in the market.

Beyer 14

Beyer Tversky Price Kahneman 14

Harvard Business Review

NOVEMBER 7, 2011

But for most rising executives, leading successfully in global markets is easier said than done. Recently, I spoke with Linda Sharkey , an author and expert in global leadership development and culture change, to chat with me about this issue. In essence, Nestle Japan acted like a local provider in a local market.

Globalization 15

Globalization Beyer Supply Chain Open-book 15