Black-Scholes Career Marketing 
Harvard Business Review
JUNE 9, 2011
Compared with my colleague, I had accomplished so little over such a long career; my two measly books were more like an embarrassment, given his output. He and two other economists created the trading process called Black-Scholes that impacted the ways financial markets were informed and influenced. You see the problem.
Harvard Business Review
SEPTEMBER 29, 2014
Ask them if they apply much else from else from economics in their actual business careers, and you’re likely to hear “not much.”. Economists and market design. Most markets “clear” by having prices signal producers to make just enough that purchasers are willing to purchase. Here a few notable examples.
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