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Stop Trying to Predict Which New Products Will Succeed

Harvard Business Review

JANUARY 15, 2014

How you answer this question may be the most important factor in how you design your product development process — and, ultimately, in whether your business succeeds or fails. Product development' When is it possible to predict a product’s success? Is market performance predictable for a specific product or class of products?

Black-Scholes 8
Black-Scholes Products Productivity CAPM 8
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What an Economist Brings to a Business Strategy

Harvard Business Review

SEPTEMBER 29, 2014

Consider first the increasing use of auctions, which have a distinguished history in the development of economics. Economists and finance. They might be surprised at how certain economic notions have been directly applied in business, with largely positive results. Here a few notable examples.

Strategy 13
Strategy Black-Scholes Airlines Price 13
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