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How to Hire an Effective Chief Marketing Officer

N2Growth Blog

Foremost, the responsibilities of the Chief Marketing Officer have transformed significantly. Today’s CMOs aren’t just the masterminds behind ad campaigns or marketing projects—they’re key players in driving business innovation , focusing on customer needs, and harnessing technology. A CMO wears many hats in the boardroom.

Marketing 222
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Modern CMOs: Bridging Creativity with Commercial Acumen

N2Growth Blog

The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. Yet, when carried out adeptly, it results in holistic and sustainable marketing strategies.

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A Tale of Leadership, Marketing and Blogging from Debbie Laskey

Eric Jacobson

For the past 15 years, I have relied on Debbie Laskey’s Blog for expert leadership guidance and always interesting insights into marketing best practices and recaps of marketing trends. Question: What do you believe business leaders should know about the future of marketing? If you answer YES, then find your voice.

Blog 65
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10 Creative Ways to Uncover Unconventional Leaders in Your Company

Lead from Within

As an experienced leadership coach, I’ve helped many organizations actively seek out and cultivate these unconventional leaders – individuals who possess a unique blend of creativity, problem-solving abilities, and the courage to challenge the status quo. Very few understand why or how to prevent it.

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Success Strategies for Creative Entrepreneurs

Strategy Driven

The journey of a creative entrepreneur is both exhilarating and challenging, requiring a unique blend of artistry and business acumen. Navigating the entrepreneurial landscape demands innovative thinking, strategic planning, and a keen understanding of the market.

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Mastering Leadership with Adizes’ Management Styles

N2Growth Blog

Navigating the complexities of leadership and management styles requires more than conventional wisdom; it requires a deep understanding of how different management styles impact an organization. Adizes’ generally addresses four management styles: Creator, Integrator, Administrator, and Producer.

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The Many Tasks of a Marketing Manager

Strategy Driven

As a marketing manager, you have a lot of responsibilities on your plate. You are in charge of creating and executing marketing plans, overseeing campaigns, developing and managing budgets, and more. In this blog post, we will take an in-depth look at the many tasks that marketing managers are responsible for.