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Management Tools For Leaders: Red Ocean/Blue Ocean Strategy

Rich Gee Group

Tool #5 - Red Ocean/Blue Ocean Strategy This week, let’s understand how companies position themselves in the marketplace to succeed - The Red Ocean/Blue Ocean Strategy. History: Red Ocean/Blue Ocean is a strategy developed by W. Be the Big Fish in the pond.

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Book Notes – Blue Ocean Strategy: How Leaders Drive Change

RapidStart Leadership

When I picked up Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne, I thought it was going to be all about what the title suggests – developing successful business strategies, (possibly with some kind of nautical theme). It was about strategy. It’s a good book about strategy.

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Beyond Disruption: Innovation Doesn’t Have to Be Disruptive

Leading Blog

In contrast, nondisruptive innovation is “achieved without disrupting a preexisting market and its associated companies and jobs.” In Beyond Disruption: Innovate and Achieve Growth without Displacing Industries , Blue Ocean Strategy authors W. Look beyond the existing market and environment.

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CEO Blog - Time Leadership

CEO Blog

As a pioneer of Ontario’s wind industry, Glen Estill represents the ideal of what a developer should be. Glen has successfully developed a number of projects in his community of Lions Head and has always actively worked with his neighbours to ensure that they are not just a step in the process but partners in the project.

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Competitive Advantage from the Bottom of the Pyramid

LDRLB

Global firms have employed blue ocean strategies to cater their services and offerings to the BoP (Bottom of Pyramid). The BoP markets are a hotbed for innovation and companies that are able to mold their business models to fit within this paradigm can truly alter traditional business models.

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Closing the Gap Between Blue Ocean Strategy and Execution

Harvard Business Review

At the highest level, there are three propositions essential to the success of strategy: the value proposition, the profit proposition, and the people proposition. Unlike marketing, manufacturing, human resources, and other functions, a good strategy should cover the entire activity system of an organization.

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How to Execute a 15-Word Strategy Statement

Harvard Business Review

With this information we designed a value proposition together, using the Blue Ocean Strategy canvas approach , on which value propositions can be compared in terms of their features. One day, our company developed a set of products and services that offered Rosemary all she needed to enjoy her pool experience.