Remove Book Value Remove Development Remove Innovation
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I Wrote a Book!

Mills Scofield

For years, many of my clients, founders I’ve advised, and mentees have asked me to write a book; it took one of them to push me to do it*. So, I wrote a book , Value Proposition: Positioning for Success , on continually creating, testing, and building compelling value propositions that meet or exceed real customers’ real needs.

Books 103
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Recommended Resources – Look At More

Strategy Driven

Look at More : A Proven Approach to Innovation, Growth, and Change. About the Book. Look at More by Andy Stefanovich details a framework for unleashing an organization’s creativity to develop new products, build brands and audiences, and grow market share. Benefits of Using this Book. Book value is not guaranteed.

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How to Unleash Breakthrough Thinking in Business

Strategy Driven

In today’s rapidly changing and exceedingly competitive business environment, it is imperative to continually uncover new and innovative ways to stay ahead of the curve and, most importantly, not get left behind. The rewards realized from developing even one breakthrough idea can be immense. What is Transformational Play?

How To 63
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IT Organizations Built to Last

Strategy Driven

Innovation begins with management; by fostering a culture that prioritizes innovation, creativity is incentivized among team members. Investing in research and development helps to establish this culture and ensure the company will remain ahead of the curve. Books typically valued from $14.95 – $29.95

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Branding vs. Marketing

Strategy Driven

JD Norman is Executive VP, Strategy and Innovation, at Black Ink. His clients served include Fidelity Investments, John Hancock, Maytag, KPMG, Pella Corporation, BestBuy, Iowa Department of Economic Development, Huntington Bank, University Hospitals Health System of Cleveland, Moen and more. . Book value is not guaranteed.

Brand 70
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6 Silent Productivity and Profitability Pitfalls, part 5 of 7

Strategy Driven

Rather than attempting to replace people, our IT systems, processes, and products should be aimed at enabling the human cooperation, collaboration, and innovation that are essential to growing a business. But a new generation of coordination tools is available, and the innovators of the world are using them. Shift Your Understanding.

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Recommended Resource – Creative Thinkering

Strategy Driven

Throughout Creative Thinkering , Michael provides detail rich examples of his method’s application as well as challenging the reader to develop his or her own capabilities through numerous thought experiments. Books typically valued from $14.95 – $29.95 Book value is not guaranteed.