Harvard Business Review

AUGUST 28, 2017

While investment in AI is heating up, corporate adoption of AI technologies is still lagging. Believe the hype that AI can potentially boost your top and bottom line. Furthermore, early AI adopters are 3.5 Don’t believe the hype: Not every business is using AI… yet.

Survey 15

Survey Execution First-mover Advantage Technology 15

Harvard Business Review

FEBRUARY 8, 2016

In the early 1990s, executives and managers welcomed information technology — databases, PC workstations, and automated systems — into their offices. In our study of more than 30 pilots in early-adopter companies, we found five common business processes improved by machine-reengineering. times more likely to convert.

Process 8

Process Company Market Segmentation Early Adopters 8

N2Growth Blog

APRIL 29, 2012

When a new industry surfaces, the early adopters (first-movers) set-up shop, validate proof of concept, carve out their niche, and build very strong, if not in some cases, category dominant brands. Many successful bloggers today were not necessarily first-movers, but rather fast-followers able to leap frog the early adopters.

Blog 353

Blog Early Adopters Niche Marketing Magazine 353

Harvard Business Review

APRIL 15, 2013

Like so many other revolutions, digital marketing has taken hold from the bottom up. You can see a strong precedent for this in the open source software movement, which didn''t go mainstream until its early adopters progressed through the ranks. Is the average CMO ready to step up to this challenge?

CIO 8

CIO Marketing Information Technology CRM 8

Harvard Business Review

FEBRUARY 19, 2018

Google has led off the new year by blocking websites that mask their country of origin from showing up on Google News. those who call up a car on a ride-sharing app, check news on social media or pay for an online transaction) and guarantors (e.g. We refer to these parties, respectively, as givers (e.g.

Survey 11

Survey Environment Technology Comparison 11

Harvard Business Review

MAY 3, 2016

Studying 168 early adopters, we’ve seen speed improvements of two times or more for most business processes — and some organizations are reporting speed improvements of 10 times or more. Engineers, for example, have saved up to 40 hours of reporting task time each month. Uncovering Buried Insights.

Efficiency 8

Efficiency Company Root Cause Analysis Engineering 8

Harvard Business Review

SEPTEMBER 12, 2017

By buying Whole Foods, Amazon gets virtually limitless possibilities to test products and services, test price points and assortment interactions, redefine the price perception for organic and healthier foods, merge offline and online shopping experiences, and perhaps test home delivery or store pickup with ideal early adopters.

Price 8

Price Retail Competitive Advantage Long-term 8

Lead from Within

JUNE 10, 2018

Being an entrepreneur means you are willing to take the less traveled path, embrace ambiguity, and take on challenges, but it’s not an easy path, even if you feel you are all ready, geared up, and excited. Success is how high you bounce after you hit bottom. Ignore the early adopter critics that never have enough to play with.

Succession 122

Succession Entrepreneur Learning-by-Doing Drucker 122

Harvard Business Review

MARCH 19, 2015

” “It’s most important not that early adopters adopt, but that influencers adopt,” Mankins emphasizes. “Getting those folks on board early is critical.” “At a certain point, [lack of adoption] becomes an issue of productivity and the bottom line.”

Technology 8

Technology CRM Training Learning-by-Doing 8