Ten Years After Ford’s Spectacular Turnaround, What Alan Mulally Reveals About Brand-Inspired Cultural Revolution
Great Leadership By Dan
JUNE 7, 2018
With its leaders distracted by playing politics and defending turfs, the Ford brand had become listless and unfocused. He instituted weekly business performance review (BPR) meetings that required a new level of rigor, scrutiny, and detailed analysis from the company’s leaders.
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