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As a manager, take action now to make sure your organization maximizes the potential of all its people, helping them develop the most vital skills for their shifting roles and functions. Encourage them to engage in brainstorming exercises that generate outside-of-the-box solutions, then talk through which ones might be most feasible.
The most widely used method to spark group creativity is brainstorming, a technique first introduced by Alex Osborn, a real life “Mad Man,” in the 1950s. Osborn famously claimed that brainstorming should enhance creative performance by almost 50% versus individuals working on their own. You and Your Team.
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