Strategy Driven

DECEMBER 2, 2019

In the business world, focusing strictly on a digital experience will eliminate customer loyalty and emotional connection to a brand. But businesses need to provide it in moderation and not at the cost of the human experience. Traditional branding is an old paradigm. About the Author.

Company 70

Company P&L Bottom-up Advertising 70

Harvard Business Review

NOVEMBER 20, 2015

When your company is in trouble — a new competitor or technology threatens your business model, your cost structure changes, the economy tanks — you have one job as a leader: to get the company back on track. ” The process paid dividends for McKay’s leadership brand as well.

Crisis 8

Crisis Banking CEO Business Model 8

Harvard Business Review

MARCH 16, 2012

"Leadership" has changed when a decentralized group of people can take down a government. Human Resources" have changed when most of the people who create value for your organization are neither hired nor paid by you. Yet our business models have not changed to keep pace with these shifts.

Christensen 15

Christensen Business Model Decentralization Innovation 15

Strategy Driven

OCTOBER 21, 2011

Twelve cases are written as narratives with multiple teaching points, but without a focus on a particular business decision; the remaining twenty-three cases were written around specific conundrums related to strategy, operations, finance, marketing, leadership, culture, human resources, organizational design, business model, and growth.

Learning-by-Doing 62

Learning-by-Doing Price Bottom-up Finance 62

Harvard Business Review

FEBRUARY 5, 2015

For any strategy to be successful and sustainable, an organization must develop an offering that attracts buyers; it must create a business model that enables the company to make money out of its offering; and it must motivate the people working for or with the company to execute the strategy. Strategy Leadership Competition'

Blue Ocean Strategy 8

Blue Ocean Strategy Strategy Execution Supply Chain 8

Harvard Business Review

AUGUST 5, 2014

To have the influence to help set business strategy for the company, CMOs need to translate customer insights into terms meaningful to senior leadership. Companies across the spectrum are grappling with change as new technologies, innovations, and customer behaviors disrupt old business models.

P&L 9

P&L Banking Marketing Call Center 9

Harvard Business Review

AUGUST 6, 2014

In hindsight, this thinking turned out to be far less important than what we learned about leadership, control, and trust, which ultimately were reflected in how each of the businesses was created, capitalized, and staffed. Ma and the Alibaba leadership team would retain management control. Although he didn’t have a U.S.

Chief Financial Officer 9

Chief Financial Officer Operations Learning-by-Doing IPO 9