From CEO to Novelist: Not without Perseverance
In the CEO Afterlife
NOVEMBER 13, 2017
For John Richard Bell it was a bizarre change in career direction. He climbed the advertising and marketing ladder, and eventually became marketing director at Nabob Foods in Vancouver. Nabob, when Mr. Bell arrived, had too many brands, and lost money. The move succeeded: Nabob became the top coffee brand in Canada.
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