Marketing in a Digital Age: The Multifaceted Responsibilities of Modern Chief Marketing Officers
N2Growth Blog
JULY 31, 2024
In the pre-digital era, a CMO focused on traditional marketing channels such as television, radio, and print to convey a consistent brand message. It’s not just about stretching their expertise over a broad array of responsibilities; today’s CMOs are expected to be fluent in the complexities of technology and its rapid advancements.
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