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Become a Brand Renegade

Leading Blog

O VER THE PAST FEW DECADES, we’ve seen several examples of “brand renegades.” A brand renegade makes huge changes that everyone else turns their heads to notice. A brand renegade makes huge changes that everyone else turns their heads to notice. Instead, we focused on our brand and how to flip the script on growing a business.

Brand 293
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Why Your Leadership Strategy That Got You Here Won’t Get You There

Rich Gee Group

But here’s the hard truth: the leadership strategies that brought you success might not be the same ones that will keep you moving forward. For instance, market trends evolve from traditional retail to e-commerce, new technologies like AI and blockchain emerge, and consumer behaviors change from brand loyalty to value-based purchasing.

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CPG Hiring Trends

N2Growth Blog

The evolution of new technologies and the COVID-19 pandemic have greatly influenced consumer habits worldwide, consumers are becoming more demanding, and companies are working on efficiencies to offset the negative impact of inflation on their P&Ls. Physical skills are steadily declining as automation technologies become more advanced.

Trends 368
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Five Foundational Truths of Youth Marketing (and Leadership)

Leading Blog

The HRC Retail Advisory forecasts this generation to drive 40% of all US consumer spending, and yet it is one of the most challenging generational cohorts for brands to reach. In the book, they list the five foundational truths of youth marketing (and leadership). Gone are the days when brand identity is built with a bullhorn.

Marketing 267
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The Situational Leadership® Model in the Pharmaceutical Industry

The Center For Leadership Studies

The second reviewed our experience with all things retail. In the early 1980s, very few organizations had formal training departments, and fewer still had ‘leadership training’ as a designated department or role. Pharma embraced the value of intentional, ongoing, leadership development very early in the game. Pharma had both!

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2020 Top CHRO List – The People Leaders To Watch

N2Growth Blog

While Chief Digital/Technology Officers or Chief Marketing Officers are often tagged with the innovator label, it is the CHRO who is the real innovator in 2020. Remember, it’s the people and culture who enable technology and marketing success – not the other way around. ?. Find a strong and well positioned employer brand.

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N2Growth Helps Businesses Combine Strategy & Innovation for a Consumer-First Approach to Digital Transformation

N2Growth Blog

Digital technology continues to transform both the retail and consumer experience. To stay competitive, brands must innovate and transform. That transformation requires adopting new digital technologies in every aspect of business — from product design and operations to customer service and marketing.