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Nalebuff

Technology

Why Your Company Should Partner with Rivals

Harvard Business Review

MARCH 12, 2012

Recently the CEO of a very well known consumer brand nearly scared the wits out of me. His company is quite respected in the sustainability community both for its progressive social equity policies and for green technology that limits the environmental impacts of his company's manufacturing activities. His blunt response: No.

Co-Opetition

Co-Opetition Company Brandenburger Game Theory

Use Co-opetition to Build New Lines of Revenue

Harvard Business Review

FEBRUARY 10, 2014

Nalebuff have written in their book Co-Opetition , businesses that form co-opetitions become more competitive by cooperating. Co-opetitions work especially well for businesses that create the “latest- and-most-gadgeted” technologies and innovations because R&D is expensive. As management professors Adam M.

Co-Opetition

Co-Opetition Nalebuff Licensing Cooper

Why Your Company Should Partner with Rivals

Use Co-opetition to Build New Lines of Revenue

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