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Talent That Gets It: How the AI-Savvy CMO Sources Marketing Masterminds

N2Growth Blog

Let’s be brutally honest: if you’re a CMO still clinging to outdated hiring practices and marketing strategies, it’s time to wake up or step aside. The marketing world is moving at warp speed, and those who don’t know how to actually harness AI are getting left in the dust. The real players aren’t where you think they are.

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Protect Your Budget Today

Kevin Eikenberry

In marketing and advertising circles, it is well known that everyone likes a sale. The post Protect Your Budget Today appeared first on Kevin Eikenberry on Leadership & Learning. The post Protect Your Budget Today appeared first on Kevin Eikenberry on Leadership & Learning. We do not often do sales.

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Spring Budget 2024; CMI Submission

Chartered Management Institute

Policy Paper: Spring Budget 2024; CMI Submission Monday 04 March 2024 Share Share to Twitter Share to Facebook Share to LinkedIn Share via email Read CMI's 2024 Spring Budget Representation, which highlights growth and productivity, public services and the labour market.

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Unlocking Digital Leadership: CIO Executive Search

N2Growth Blog

The Importance of CIO Leadership in the Modern Business Landscape In today’s rapidly evolving business landscape, digital leadership has emerged as a critical factor for success. To start, it is essential to clearly define the specific traits and skills required for effective digital leadership within your organization.

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Digital Marketing Strategy Basics for Start-ups

Lead Change Blog

When you are marketing a start-up, there are two fundamental truths. The second one is that if your product is crap, there is no amount or type of marketing that will gain you a mass audience. If you want your start-up marketing to be a success, you need to have both a great marketing strategy and a great product.

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Building a Digital-First Culture: The Chief Digital Officer’s Blueprint

N2Growth Blog

This role requires a deep understanding of market dynamics, consumer behavior, and technological trends, enabling the organization to adapt to changes and lead them. These efforts have resulted in personalized marketing and improved operational efficiency, underscoring the tangible benefits of a digital-first strategy.

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When Leadership is Unstable, Drop an Anchor

Lead Change Blog

Topsy turvy markets. Debilitating mid-year budget cuts. Leadership instability feels more pervasive than ever right now. When leadership around you is unstable, you have what it takes to drop an anchor and influence others to do the same. How does the budget really work? Serial reorgs. Hiring freezes and RIFs.