Business Model Development Globalization Glocalization 
LDRLB
SEPTEMBER 12, 2013
Ajay is a technologist and business strategist who often obsesses over issues that range from the impact of technology on disruptive business models to entrepreneurship and impact investing. In a world where global competition is absolute, companies are looking at new ways to gain sustained competitive advantages.
Harvard Business Review
APRIL 16, 2012
But that is not the story in developing markets, where these top-of-the-line products don't fare nearly as well. The fact that Gillette's global products failed to address billions of emerging markets' low-income consumers wasn't seen as a major problem at Gillette, so long as growth in its core markets was robust.
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