Stop Trying to Predict Which New Products Will Succeed
Harvard Business Review
JANUARY 15, 2014
Worse still, we will punish employees even if they do everything right, and create incentives to avoid unpredictable products, even though these products are essential for growth. One study , of an industrial conglomerate, found that estimates of cost-saving initiatives, line extensions, and new products had average accuracy of of 1.1,
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