Career Contingency Plans Marketing 
N2Growth Blog
APRIL 5, 2010
This is so much the case that the most often overlooked aspect of strategic planning is adequately addressing contingencies as part of the planning process. The two most common outcomes created by a lack of contingency planning are: 1.) watching things grind to a halt as you scramble to evaluate options, and; 2.)
N2Growth Blog
JANUARY 9, 2011
Bonus - Always have a Plan B : Another component of communications strategy that is rarely discussed is how to prevent a message from going bad, and what to do when does. It’s called being prepared and developing a contingency plan. If your expertise, empathy, clarity, etc.
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Strategy Driven
AUGUST 12, 2017
Being an entrepreneur is not a career choice that means you can stay static. Get a marketing BBA degree or a management MBA, or any other business related degree. If you plan everything correctly and do all the research, calling on advice from others and your new knowledge, you can easily start new business ventures.
Experience to Lead
MAY 30, 2023
This can help executives build a network of contacts and develop relationships that will be valuable throughout their careers. By developing a leadership team that can make strategic decisions and build a strong organizational culture, organizations can achieve better financial results, improve customer satisfaction and increase market share.
Harvard Business Review
DECEMBER 26, 2014
The company should anticipate some departures and make contingency plans to appoint replacements and reach out to stakeholders. Some senior leaders may be disappointed that they were passed over for the top spot in favor of a more junior candidate.
Harvard Business Review
MARCH 9, 2017
The new trainee could have done a first draft of the marketing summary; the groceries could have come from an Amazon standing order. An effective contingency plan lets you consistently deliver at work and at home — and reduces your stress significantly. Think long-term to stay in the game.
Lead Change Blog
JULY 16, 2015
Others, full of optimism, forge ahead with gusto, experience meteoric success, and later face a precipitous change in fortune due to a circumstance that could have been planned for. For career and business success, it’s worth pursuing a middle ground—one where we take calculated risks but have a fallback strategy in case Plan A craters.
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