Career Directory Marketing 
Leading Blog
JUNE 15, 2020
To do that, you have to show how your market is big enough (a multi-billion dollar market) to support that kind of valuation. Going all the way back to Yahoo or Microsoft, the initial products (a directory for a nascent tech called the World Wide Web, and Microsoft BASIC,) didn’t look like billion-dollar products at all.
Women on Business
JANUARY 17, 2011
The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.
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Women on Business
JANUARY 17, 2011
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Women on Business
DECEMBER 7, 2010
20 Best Marketing and Social Media Blogs by Women from Forbes Includes WomenOnBusiness.com Forbes.com published a list of the top 20 marketing and. Summer Giveaway from Women on Business Thanks to CSN for offering another giveaway to WomenonBusiness.com readers.
Women on Business
NOVEMBER 22, 2010
Facebook, Twitter, Linkedin are seeing huge surges in registration, as businesses realise this is where they need to be to compete in today’s market. So what are the main differences between standard marketing / advertising, and online Social Media? Our old ways of advertising were all very one way.
Women on Business
NOVEMBER 23, 2010
Marketing – It’s Simple! Jody Gabourie, the recently retired Canadian “Marketing Plan Queen”, knew. Here are some common mistakes we make at networking events: 1. We schmooze , but don’t make the necessary connection with people to get business. Effective business networking skills are essential to meeting other individuals.
Women on Business
DECEMBER 15, 2010
The opportunity to network and leverage relationships with other board members who can potentially help you advance your career and broaden your influence. In summary, a seat at the table can help you in your own career efforts. The opportunity to learn and apply new skills that you can add to your portfolio and resume. Post by Jane K.
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