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10 Books You Should Read This Summer

Leading Blog

Noise: A Flaw in Human Judgment by Daniel Kahneman, Olivier Sibony and Cass R. Gladwell asks, “How is it that, sometimes, for any number of unexpected and random reasons, technology slips away from its intended path?” Wherever there is judgment, there is noise. It is variability in judgments that should be identical.

Books 447
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Why Companies Are Betting Against Big Ideas

Harvard Business Review

This idea of prospect theory, developed by Tversky and Kahneman and reported in a classic 1979 article (for which the Nobel prize was awarded) demonstrated that individuals do not make decisions rationally by selecting options with the highest expected value, because they are risk-averse and 'losses loom larger than gains.'.

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Keep Experts on Tap, Not on Top

Harvard Business Review

The psychologists Daniel Kahneman and Amos Tversky demonstrated quite convincingly that we human beings are not the model-optimizing "rational" actors that many economists historically believed we are. Those who see the world probabilistically seem to better navigate volatile environments because they are wired to embrace uncertainty.