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Guest Post by Laura Ries (learn more about Laura at the end of this article): Talk about “having it all.” ” That was 18 years ago and together we have built the Ries & Ries “marketing” brand, including the publication of five books on the subject. Don’t just build a career.
Josh Seiden is a designer who has spent most of his career working on the design of complex software applications and integrating design into the product development process. Eric Ries called their most recent book, Sense & Respond , “A crucial framework for the modern world of business.”
The distance, though, helped me hone in on what's actually important to my professional career — and which make-work activities merely provide the illusion of progress. Early in my career, I was thrilled to win a five-year, quarter-million dollar contract. The pretentious tech publication with crazy layouts and too-small print?
One minute, you've never heard of Eric Ries , and the next he's on the cover of Inc. The next day, she was offered a $360,000 contract with the Food Network, launching her massively successful television career. Other times, the explosion onto the scene is fast and furious.
But the opposite can be true, too: for instance, Sarah Milstein and Eric Ries designed the 2013 Lean Startup Conference with the intention of inclusion. Marilyn Monroe changed Ella Fitzgerald''s career. But first you have to believe in your ability to sway history.
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