Harvard Business Review

JULY 22, 2014

But if accounting once led to widespread computerization, marketing is leading today’s digital revolution. And it’s the marketing department that’s become the central repository. Marketing finds itself in the vanguard because it stands to gain the most from digitization.

Supply Chain 14

Supply Chain CIO Chief Information Officer Budgeting 14

Harvard Business Review

NOVEMBER 9, 2012

But today, acquiring and interpreting customer data inherently must involve both the marketing and IT departments. In fact, recent research [PDF] conducted by the CMO Council, suggests that this process should start with the Chief Marketing Officer (CMO) and the Chief Information Officer (CIO).

CIO 11

CIO Chief Information Officer Norton Technology 11

Harvard Business Review

AUGUST 29, 2013

Thus, even though both marketing and IT professionals say they want to be more collaborative, meaningful collaboration is unlikely to occur. Thus, even though both marketing and IT professionals say they want to be more collaborative, meaningful collaboration is unlikely to occur. Surely there is truth to both sides'' complaints.

CIO 11

CIO Chief Information Officer Marketing Technology 11

Harvard Business Review

JULY 21, 2014

That could mean illustrating the effects of a proposed customer management system with testimonials from actual customers, or describing how the data-sharing project you want to expand helped keep employees connected during a major outage. Is there a market opportunity the company is overlooking? ” says Sheen. The price tag?

IPO 13

IPO Audience Chief Information Officer Case Study 13

Harvard Business Review

FEBRUARY 15, 2018

Just over one-quarter of firms (27%) are pursuing some combination of innovation and disruption, speed to market, or data monetization initiatives. One of the approaches that firms have established to deal with data-driven disruption and change is to establish new management roles. relate to each other.

Company 15

Company Survey Chief Information Officer Objective 15

Harvard Business Review

AUGUST 13, 2014

For the past four years, Accenture has conducted an annual survey of chief marketing officers (CMOs) and chief information officers (CIOs) to understand the state of their collaboration. And 83 percent of CIOs say that they need to align and interact with Marketing. (It It was 77 percent in 2012.).

CIO 10

CIO Chief Information Officer Marketing Survey 10

Harvard Business Review

DECEMBER 11, 2013

If you’ve decided to move ahead, then the next step is to effectively build that role into the rest of the top management team. Though he was writing about Chief Marketing Officers, his advice is equally valuable here. The top management team should approach the role clarification and incentive alignment as a negotiation.

Incentives 9

Incentives Chief Information Officer Business Intelligence Execution 9

Harvard Business Review

MARCH 18, 2014

One consultant described the search for a chief information officer in these terms: “Whereas technical expertise was previously paramount, these competencies [being sought today] are more about leadership skills than technical ones.” Finally, C-level executives must be adept in receiving and synthesizing information.

Skills 14

Skills Consultative Ethics Chief Information Officer 14

Harvard Business Review

JUNE 19, 2013

Losing that kind of information can mean a plunge in stock price and market share. So who''s responsible for information security in your company? If you get answers like this, it means that nobody in your company is responsible for information security. This is a management failure, not a technological problem.

Company 10

Company Chief Operating Officer Chief Technology Officer Chief Information Officer 10

Harvard Business Review

JULY 25, 2013

But too many organizations are stretching their Chief Information Officers (CIO) too thin. CIOs are being tasked with managing internal business systems, cloud-based services, big data innovation, data security, and the 24x7 needs of global customers who access company data on personal devices.

CIO 9

CIO CFO Chief Information Officer Business Intelligence 9

Harvard Business Review

NOVEMBER 2, 2018

This gave ZF access to top-notch expertise in data analytics and the management of information systems. Finance, Logistics, Marketing, Sales, as well as Production and Quality all produced large amounts of data that could be interesting for data science pilot projects. The hardest part was figuring out how the lab would work.

Company 14

Company Automotive Project Chief Information Officer 14

Harvard Business Review

NOVEMBER 30, 2018

From a business strategist who can appear aloof and dismissive of those with less intellectual horsepower, to a general manager who aligns and inspires her region through personal connections and demonstrates genuine care for people. Functional experiences help make you great at something, i.e. marketing, supply chain, R&D.

Career 8

Career Chief Financial Officer Supply Chain Chief Information Officer 8

Harvard Business Review

AUGUST 25, 2016

But their impact on sales has been underwhelming, primarily because they ignore the needs of one key constituent: the frontline employee working to make the best possible marketing decisions day by day. But managers in the trenches often describe the data in these reports as unhelpful, contradictory, and distracting. Insight Center.

Retail 8

Retail Banking Chief Information Officer Report 8

Harvard Business Review

JANUARY 19, 2018

Consider Staples, the office-supplies retailer, which had tumbled from being the market leader to being a third of the new leader’s size by 1992. The existing management team had not addressed a range of issues, including required changes to store sizes, the product range, and which geographies the company focused on.

Strategy 8

Strategy Chief Financial Officer Short-term Chief Information Officer 8

Harvard Business Review

FEBRUARY 9, 2016

The survey gathers perspectives from a small but influential group of executives — chief information officers, chief data officers, and senior business and technology leaders of Fortune 1000 firms. Innovation continues to be a source of promise for Big Data.

Chief Financial Officer 8

Chief Financial Officer Chief Information Officer Agility Metrics 8

Harvard Business Review

JULY 21, 2016

A change began to occur in the 1970s as functional managers slowly joined BU leaders and COOs on the top team. CFOs were the first functional chiefs to join, followed in the 1980s by Chief Strategy Officers (CSOs). The 1990s saw the appearance of Chief Information Officers, Chief Marketing Officers and others.

Execution 8

Execution Team Committee COO 8

CEO Insider

OCTOBER 16, 2023

While the immediate risk posed by the crisis in Gaza to international financial markets is the risk of Iran’s involvement and the resulting hike in oil prices that could devastate the world economy, billionaire Ray Dalio has an even more long-term concern.

Magazine 110

Magazine Long-term Crisis Price 110

Harvard Business Review

APRIL 25, 2013

For senior marketers, it is a very humbling thought. What if your ideas, your thoughts and even your experience as a trained marketing professional didn''t amount to a hill of beans in terms of the brand''s actual advertising performance? What if, in short, what your company really needs is not a marketer, but a data scientist ?

Marketing 15

Marketing Advertising Chief Information Officer Technology 15

Harvard Business Review

AUGUST 8, 2013

The job of Chief Information Officer has never exactly been easy. Market leaders and fast followers seek transformational change; cautious adopters and laggards dip their toe into incremental change. Market leaders and cautious adopters proactively seek change; fast followers and laggards take a reactive approach.

CIO 9

CIO Succession Fast Follower Chief Information Officer 9

Harvard Business Review

AUGUST 14, 2013

In a recent article , I suggested that the role of the CIO needs to shift from Chief Information Officer to a Chief Innovation Officer, due to the massive, rapid, multiple technology-driven transformations that are occurring today. IT management' The Building Blocks of Successful IT.

CTO 11

CTO CIO Chief Technology Officer Chief Information Officer 11

Harvard Business Review

SEPTEMBER 10, 2015

Anyone who has worked inside a large organization can rattle off a lengthy list of the things that regularly kill promising ideas: conflict with existing businesses, naysayers, management turmoil, insufficient resources. Here are six ways to change that. Start with a survey. At the storage and software company EMC Corp.,

Venture Capitalist 8

Venture Capitalist Company Due Diligence Chief Information Officer 8