Dinosaurs, Big Consulting Firms and Disruptive Innovation
N2Growth Blog
JUNE 24, 2014
Thanks to Professor Clayton Christensen of Harvard University and his 1997 landmark book, The Innovator’s Dilemma , we have a new way of understanding the life cycle of companies and why some market leaders maintain their dominant position and other one-time market leaders disappear. WHAT IS A DISRUPTIVE INNOVATION?
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