Givers give without expectation of immediate return.
Coaching Tip
APRIL 1, 2013
This tit-for-tat mode of operation can produce success, but it doesn't invoke the power of reciprocity and so fails to yield extraordinary success.". Cialdini, author of "The Psychology of Persuasion" (William Morrow, 1993). Nothing more, nothing less. Baker explains, "The lesson is that we cannot pursue the power of reciprocity.
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