Coaching Tip

SEPTEMBER 30, 2011

One of the biggest differences between B2B and B2C worlds is marketing. Many successful marketing leaders have a difficult time making the required adjustments to be successful. . While the fundamentals of marketing are universal , there are three key factors that require different applications of these fundamentals. They are:

B2C 95

B2C B2B Marketing CIO 95

N2Growth Blog

JUNE 13, 2016

produces the game plan for transforming an organization into an unbeatable force within the markets it serves–something a budget-based plan really cannot deliver. CIO Search/Selection Project. This kind of strategic planning is something that I like to call “ Strategic Planning 2.0 “ Strategic Planning 2.0

Strategic Planning 150

Strategic Planning Planning CIO Budgeting 150

Rich Gee Group

AUGUST 31, 2015

Operational – Know how the organization works inside and out. Sit at home and map out your operational chain from start to finish. What are the market forces at work – are they playing fair or are they slowly (and possibly illegally) undermining your position. Know this area cold. Where are the dependencies? Think holistically.

CEO 150

CEO Development CIO Emotional Intelligence 150

N2Growth Blog

DECEMBER 7, 2010

Share and Enjoy: View Comments [link] Stuart Oliver: Entrepreneur, Interim CIO, Technology COO, Strategist, » Blog Archive » To blog or not to blog [.] Mike Myatt from N2Growth has this interesting blog entitled “To blog or not to blog“ [.] link] Swiecki’s Blog » Tech-blog Carnival Edition 2 [.]

Blog 345

Blog Content Media Brand 345

The Horizons Tracker

DECEMBER 28, 2021

Alongside the event, the Pentagon operates various CONNECT events each year to provide support to startups and help them ensure that any technologies they develop truly meet the needs of the military. The facility, which is located in the Cambridge Science Park in the UK, strives to help bring new ideas and applications to the market.

Innovation 113

Innovation Technology CIO Operations 113

Strategy Driven

SEPTEMBER 1, 2020

Leaders of small and medium size businesses (SMBs) often think their size lets them operate under the radar, as less attractive targets to bad guys. How would your CFO or CIO handle this? But, actually, their lack of robust security strategy and resources make them easier to penetrate. An excerpt is below. His new book is Tech Debt 2.0™:

Bottom-up 88

Bottom-up Software Policies CIO 88

Skip Prichard

JUNE 24, 2021

The long-time CIO of Google, Ben Fried, indicated that the way in which that company has maintained its entrepreneurial spirit despite growing into a behemoth has been its ability to attract and retain people who are comfortable with and even drive change, even if it means cannibalizing what has worked in the past.

Company 104

Company How To Core Competence Venture Capitalist 104

Strategy Driven

JULY 3, 2019

IT is an important subject for any organization and it becomes increasingly interwoven with business operations. The market a company operates in should also be taken into account for enterprise architecture. This approach is developed by Aloys Kregting, who was entitled as CIO of the year twice.

Enterprise Architecture 50

Enterprise Architecture Process Decentralization Agility 50

Harvard Business Review

MARCH 15, 2017

According to Korn Ferry unpublished data, there has been a 74% increase in the number of CIOs serving on Fortune 100 boards in the past two years. Only 31% of Fortune 100 boards currently have a director who is a CIO, even though technology is at the core of every business today. ” How should boards incorporate a CIO director?

CIO 13

CIO Committee Technology P&L 13

Harvard Business Review

AUGUST 29, 2013

However, a survey just conducted by Accenture Interactive (see The CMO-CIO Disconnect ) points to a downright unhealthy relationship in many C-Suites which can do nothing but damage to firms. Thus, even though both marketing and IT professionals say they want to be more collaborative, meaningful collaboration is unlikely to occur.

CIO 12

CIO Chief Information Officer Marketing Technology 12

Harvard Business Review

AUGUST 13, 2014

For the past four years, Accenture has conducted an annual survey of chief marketing officers (CMOs) and chief information officers (CIOs) to understand the state of their collaboration. And 83 percent of CIOs say that they need to align and interact with Marketing. (It Contrast this with 56 percent in 2012.)

CIO 9

CIO Chief Information Officer Marketing Survey 9

Harvard Business Review

JULY 17, 2013

The CIO paradox is a set of contradictions that lies at the heart of IT leadership. Be strategic and operational. Many CIOs have buckled under the CIO paradox, while others have managed to be effective despite it. Herewith, three items that should have a permanent place on any CIO''s "breaking the paradox" checklist.

CIO 9

CIO Technology Storytelling Short-term 9

Harvard Business Review

JULY 15, 2013

Our research, conducted in partnership with Harvard Business Review, The Economist, CEB (formerly the Corporate Executive Board), Intel, and TNS Global, finds that corporate leadership has lost confidence in the CIO as a strategic partner and views IT as a commodity rather than a difference-maker.

CIO 9

CIO Crisis Competitive Advantage Webinar 9

Harvard Business Review

JULY 19, 2013

Just look at what most do: They appoint a CIO and give him or her a budget and a mandate to get on with it! So what can a CIO be held responsible for? This raises the fundamental question as to whether a CIO can really be held accountable for something that will only emerge when their colleagues step up to the plate. Technology?

CIO 9

CIO CAPEX Budgeting CRM 9

Harvard Business Review

MAY 2, 2013

This is very different from the way large businesses have operated for decades. Tomorrow''s businesses will have a very different make-up, and the CIO must lead the charge in the face of these changes. What does it mean to operate in a digital business ecosystem? The Rise of the CIO.

CIO 8

CIO Competitive Advantage Agility Hamel 8

Harvard Business Review

MAY 6, 2013

There is a marked dissonance between CIOs and the C-suite — a fact that we uncovered in new research conducted with HBR, The Economist, CEB, and TNS Global. We have identified the problem , which is that CEOs believe that the CIO does not understand or help with the CEO''s issues and the needs of the business.

CIO 8

CIO Hamel Technology Tactics 8

Harvard Business Review

APRIL 29, 2013

New research, conducted with HBR, The Economist , CEB, and TNS Global, reveals that CEOs believe CIOs are not in sync with the new issues CEOs are facing. CEOs also tell us that CIOs do not understand where the business needs to go and how IT should support strategic goals. A focus on customers.

CIO 8

CIO CEO Outsourcing Agility 8

Harvard Business Review

MARCH 29, 2012

A 2011 IBM study of over 3,000 CIOs revealed that CIO-CEO alignment is stronger than ever, with traditional companies aggressively investing in technology innovation. Marketers no longer live in an above-the-line world; instead, direct-response and pay-per-click advertising have entered the mix.

Technology 17

Technology Venture Capitalist CIO ROI 17

Harvard Business Review

JULY 22, 2014

But if accounting once led to widespread computerization, marketing is leading today’s digital revolution. And it’s the marketing department that’s become the central repository. Marketing finds itself in the vanguard because it stands to gain the most from digitization. Starving IT of budget takes a heavy toll on innovation.

Supply Chain 14

Supply Chain CIO Chief Information Officer Budgeting 14

Harvard Business Review

JANUARY 23, 2013

His "Obama for America" fundraising , analytics and "get out the vote" operation was a masterpiece of agile electoral innovation and entrepreneurship. There's not a brand manager, health care administrator, CMO or CIO who wouldn't benefit big-time from benchmarking their own operations to this campaign's. They're right.

Marketing 11

Marketing Chief Technology Officer Case Study Critical Success Factor 11

Harvard Business Review

DECEMBER 8, 2010

While Software-as-a-Service (SaaS) and Cloud Computing are gaining traction in the enterprise market, many firms still struggle to understand their strategic implications. Sinan Aral is an Assistant Professor of Information, Operations and Management Sciences (IOMS) at the NYU Stern School of Business and affiliated faculty at MIT.

Competitive Advantage 15

Competitive Advantage Development CIO Survey 15

Harvard Business Review

AUGUST 1, 2013

These differences go to the foundation of the modern corporate IT department — the infrastructure — which includes the software, hardware, communications, facilities, data centers, operations, and other technical resources a corporation operates. Today''s CIO Needs to Be the Chief Innovation Officer.

CIO 12

CIO Technology Telecommunications Information Technology 12

Harvard Business Review

SEPTEMBER 13, 2012

An impatient marketing or finance manager would, on the sly, secure some extra budget money and hire a contractor to build a little database that tracked mailing addresses or top-line financials. Slowly but surely, as the little database grew bigger and bigger, the manager would wedge the cost into her operating budget.

Supply Chain 16

Supply Chain CIO Budgeting Project 16

Harvard Business Review

JULY 4, 2012

It is consumers that have made Africa the fastest growing mobile market in the world. But so far they've concentrated their marketing power at consumers, and invested in selling mainly broadband-related products to the corporate sector. The market is completely open. The notion of the CIO is still in its infancy.

CIO 17

CIO Information Technology Bottom-up Policies 17

Harvard Business Review

SEPTEMBER 24, 2014

He went on to say that the insatiable demands of today’s operational turbulence were robbing him and his organization of ability to invest in the future. We reflected on this, and on the broader context we’ve seen in our work, and created four high-level buckets into which resources and money can be poured: Daily Operations.

Budgeting 15

Budgeting Innovation Disruptive Innovation Six Sigma 15

Harvard Business Review

APRIL 25, 2013

Over the last two years, we have been engaged in primary research with The Harvard Business Review, The Economist, CEB (formerly known as the Corporate Executive Board), Intel, and TNS Global in an attempt to paint a picture of how the role of the CIO and the IT department is changing. CIOs today must adapt or risk being marginalized.

CIO 10

CIO ROI Agility Information Technology 10

Harvard Business Review

SEPTEMBER 23, 2016

But while CMOs “are key drivers of digital-based growth for most organizations, many are not in the habit of working with the CIO, and are certainly not in the habit of working with the security department.” But with CMOs and CIOs working together, this could just be the beginning. 1-Click and Amazon Prime are two examples.

Marketing 8

Marketing Customer Intimacy CIO Technology 8

Harvard Business Review

MARCH 4, 2011

Creating this new intelligent store requires, at the very least, the CIO, the chief marketing officer, the SVP of store operations and the SVP of e-commerce to determine how to best engage with increasingly digital-savvy, data-driven shoppers. Focusing on the online channel alone means changing your competitor set to Amazon.

Retail 15

Retail Attrition CIO CFO 15

Harvard Business Review

JULY 26, 2013

More humbly, incompatible communications networks and a less-than-proactive IT department drove a company''s supply chain and procurement teams to use LinkedIns, private Tweets and cut-and-paste Sharepoints to quickly coordinate go-to-market product changes with key vendors. Are We Asking Too Much of Our CIOs?

Media 11

Media Power CIO Supply Chain 11

Harvard Business Review

MAY 31, 2012

boss, Ina Drew , the former head of their unit in of the bank's, the Chief Investment Office (CIO); and CEO Jamie Dimon, to whom the CIO reported who oversaw the CIO. This is reflected in the drop in stock price from an April high of about $45 to about $35 in late May (a market cap decline of more than $35 billion).

CIO 12

CIO Committee Risk Management Banking 12

Harvard Business Review

JULY 17, 2017

Eastman Kodak is the textbook case for failing to prioritize an innovation agenda; business schools around the world study the ramifications of the company’s ill-fated decision to ignore the digital photography market until it was too late. Some industries, like photography and media, were impacted earlier.

Industry 16

Industry Short-term Planning Long-term 16

Harvard Business Review

OCTOBER 6, 2011

But I'm most fascinated by how Timeline plugs in to Facebook Connect to create a new class of empowered consumers who are willing to share their personal data with marketers in exchange for convenience, a personalized experience, and value. All sounds straightforward, right? So what does this mean for executives?

Management 13

Management CIO Reputation Class 13

Harvard Business Review

AUGUST 5, 2013

A pharmaceuticals company we''ve been studying decided to deploy more than 20,000 iPads and other mobile devices to the global sales force to improve its engagement with doctors in emerging and developed markets. Today''s CIO Needs to Be the Chief Innovation Officer. This is giving rise to a schizophrenic IT organization.

Organization 9

Organization CIO Compliance CRM 9

Harvard Business Review

JULY 22, 2013

However, when we ask CIOs how their "enabling" is going, they consistently respond that sometimes it goes well; sometimes not so much. At a recent CIO roundtable, one CIO said that the demand for IT in his company is infinite. And other CIOs nodded in agreement. These are finite resources.

CIO 9

CIO Stage-Gate Project Information Technology 9

Harvard Business Review

JULY 31, 2012

Consider the approach to front line engagement taken at Martin Health System , a community healthcare system in Stuart, Florida, which implemented a new enterprise-wide system for managing patient records and core operations. Break the new system into chunks for implementation wherever possible.

Technology 15

Technology Software CIO Information Technology 15

Harvard Business Review

AUGUST 16, 2013

From my experience, I believe that there are four highly interdependent categories of contributions the CIO and IT function should make. Every discussion on the role of IT and CIOs should start with the question: "What are the potential uses of this technology that will guarantee we stay in business?" Improving Operational Efficiency.

Enterprise Architecture 9

Enterprise Architecture CIO Horizontal Integration Information Technology 9

Harvard Business Review

AUGUST 26, 2013

Kim Stevenson , Intel''s CIO, summarizes the challenge well: "[IT functions have] gone through ERP, they''ve gone through BYO and they''ve gone through cloud, and they think they''ve done it all. It requires new modes of operation. 57% of digital leaders use both marketing and IT as primary drivers of digital governance.

CIO 8

CIO CTO Operations Technology 8