The Horizons Tracker

AUGUST 5, 2019

Millions are spent each year concocting the latest tastes and flavors to tantalize consumers, with companies experimenting with various AI-based technologies to help come up with interesting combinations. “Sweet was the most frequently mentioned taste quality and the reviewers definitively told us that human food is over-sweetened.”

Review 78

Review Consensus Constraint Analysis 78

The Horizons Tracker

AUGUST 14, 2019

As autonomous vehicles slowly creep towards the market, many have speculated that the first area they will be deployed is in retirement villages. Whilst progress in the technology has been considerable, level five, or full automation, is still some way off.

Short-term 73

Short-term Consensus Technology Quality 73

Strategy Driven

JANUARY 29, 2021

There are numerous ways that technology has adeptly adapted to this, with apps and services across multiple platforms able to aid in employee communications no matter their location. The consensus seems to be that it is alright. Your working community will notice you, and your bolstering environment, more for it.

Positioning 106

Positioning Long-term Short-term Video 106

Strategy Driven

DECEMBER 25, 2019

Jokes apart, it is a fact that more than 50% of companies are using – or planning to use – the blockchain technology, which gives a boost to the relatively nascent market. Blockchain Technology Defined. Blockchain technology is simply defined as a list of records known as blocks linked through cryptography.

Technology 13

Technology Supply Chain Document Participative 13

Strategy Driven

AUGUST 30, 2019

Macro Demand Forecasting: The “big picture” demand forecasting technique that looks ahead at broader market conditions to help plan a business’s overarching strategies. Businesses use all kinds of tools and technologies to implement these methods, from relatively simple research surveys to complex data modeling tools.

Efficiency 58

Efficiency Disaggregation B2B Uncertainty 58

Great Leadership By Dan

JUNE 21, 2012

But are your resources truly applied as optimally as possible to your market opportunities in a way that best serves the total business? By unlocking these trapped resources, organizations can more quickly and successfully pursue emerging market opportunities. These are the types of questions to which everyone must know the answers.

Incentives 258

Incentives Agility Resources Follow-up 258

Strategy Driven

APRIL 16, 2014

There is a way to find out what audiences are thinking in real time: Audience response technology. Polling technology can allow presenters to embed questions directly into a PowerPoint presentation and enable audiences to respond using keypads or smartphones. About the Author. FREE StrategyDriven Trial Membership.

Audience 58

Audience Technology Competitive Advantage Survey 58

The Empowered Buisness

APRIL 6, 2014

We need more knowledge or technology to beat our competition. Consensus: Your team, industry peers, the media, etc. They buy into the same reason. “ Of course, the economy is to blame.” Consensus grows and resignation becomes contagious within your company and industry. Our company did not grow because of the economy.

Organization 164

Organization Leadership Consensus Market Segmentation 164

Strategy Driven

DECEMBER 31, 2015

These terms define a specific set of sequenced actions buyers take to enable internal consensus and change – change management issues, if you will – rather than define steps that address needs or vendor/solution choice which come later and are the focus of sales. Long meeting to get consensus. She opposes hiring external vendors.

CFO 50

CFO Consensus Budgeting Brand 50

Harvard Business Review

AUGUST 6, 2018

Across industrial sectors, from healthcare to energy, from construction to retail, engineers are creating new technologies with potentially disruptive implications for the current architectural order of the global economy. One of the technologies, an “ AI doctor ”, shows great promise for the future of healthcare in Africa.

Health Care 10

Health Care Technology System Library 10

Harvard Business Review

FEBRUARY 10, 2016

It’s no wonder, then, that more than 90% of B2B sellers have turned to content marketing to help regain access to buyers in the early stages of the purchase process. The research, involving over 5,000 B2B purchase participants across 12 industries, uncovered three mistakes that undermine firms’ content marketing.

B2B 8

B2B Content Marketing Consensus 8

Harvard Business Review

APRIL 23, 2012

I see the two movements of Technology Entrepreneurship and Social Entrepreneurship beginning to converge into a promising solution. has come from high-growth technology companies. To do so will require figuring out how to unite the scalable tools of Technology Entrepreneurship with the moral ethos of Social Entrepreneurship.

Technology 19

Technology Entrepreneur Morale ROI 19

Strategy Driven

MARCH 5, 2014

What issues would need to be agreed upon for a solution to get group consensus and buy-in? What does the housing market look like for the sale of your house? Relate Articles: A Technology Case Study: Implementing What the Customer Wants. How much is it worth and how much could you spend on a new one?

Creativity 88

Creativity Resistance Consensus Case Study 88

Harvard Business Review

SEPTEMBER 27, 2013

Disruptive innovation can take several forms, and the market understands some types better than others. But do markets really follow the logic of an academic theory? New market disruptive – a cheaper, more accessible, and worse-performing product that turns non-consumers into customers. Four types of disruption.

Innovation 8

Innovation Marketing Disruptive Innovation Discounted Cash Flow 8

Chartered Management Institute

MAY 15, 2012

When managers talk about social media the debate still seems to revolve around external uses of social technologies. Collective – As collaboration will involve taken relatively narrow perspectives and making them broad, you will need to help the group reach a consensus and then take action collectively on the decisions they make.

CIO 76

CIO Media Participative Consensus 76

Harvard Business Review

JULY 11, 2014

Today’s most competitive marketplace isn’t technology but talent. The challenge of attracting and retaining talent is particularly acute for marketers. Their function has been turned upside down and inside out as a result of digital technology, empowered employees, and connected customers. How: Think of it as marketing, not HR.

Marketing 8

Marketing Strategy Brand Metrics 8

Harvard Business Review

JULY 6, 2011

I mean "bestow fortune upon", because the super-rich have actually, while most people have gotten poorer, gotten richer during this great crisis) — headed off to hurriedly, nervously confer with their skinny-jeaned, sunglass-wearing, spiky-haired marketing droids. You know what really builds marketing synergies, and drives brand equity?

Marketing 15

Marketing Loyalty Decentralization Credit Rating 15

Harvard Business Review

MARCH 7, 2017

Blockchain, the distributed ledger technology underlying bitcoin, may prove to be far more valuable than the currency it supports. As we begin to put distributed ledger technology into practice, it’s important to make sure that the initial conditions we’re setting up aren’t setting us up for security issues later on.

Consensus 10

Consensus Decentralization System Operations 10

Harvard Business Review

NOVEMBER 13, 2017

In 2001 the list of companies with the highest market caps was dominated by blue chips. The market now rewards the long-term vision and continual investment in new growth represented by these younger enterprises. Besides exposing existing markets, a TAP mindset uncovers potential opportunities before there’s a market for them.

CEO 8

CEO Consensus Management Metrics 8

Harvard Business Review

JUNE 28, 2018

Blockchain technology has the potential to do amazing things. It can help businesses and individuals agree, on a global scale, about the true state of affairs within a market without relying on a costly intermediary. Jorg Greuel/Getty Images. But there is a big problem with using blockchain to solve such a problem.

Advertising 8

Advertising Technology Consensus Content 8

Harvard Business Review

APRIL 19, 2017

How Blockchain Works Here are five basic principles underlying the technology. This token sale was done through a widely marketed crowdfunding campaign, raising more than $150 million in ether value. Any change to the network rules requires coordination and consensus among all of the stakeholders. As it turns out, not very.

Decentralization 10

Decentralization Consensus Resistance Politics 10

Harvard Business Review

DECEMBER 6, 2017

Therefore, in order for new identity verification approaches to be widely adopted by government and business, they will need to leverage multiple layers of currently available information and technologies to help individuals prove identity to a prospective employer, creditor, educational institution, etc. Insight Center. Sponsored by Varonis.

Crisis 9

Crisis Insurance Technology Credit Scoring 9

N2Growth Blog

DECEMBER 22, 2010

Never be swayed by consensus that calls you to compromise your values, rather be guided by doing the right thing. Most people don’t have to agree with you 100% of the time, but they do need to trust you 100% of the time. Trust cannot exist where leaders are fickle, inconsistent, indecisive, or display a lack of character.

Blog 419

Blog Gordon Follow-up Open-book 419

Harvard Business Review

MAY 10, 2017

If you’re a marketer, you have to decide whether you’d prefer to work for a marketing agency or in the marketing department of an organization. We conducted an additional study to assess whether there’s consensus among employees in different positions about which roles are the lynchpin ones.

Company 12

Company Report Positioning Consensus 12

Harvard Business Review

MAY 11, 2012

Innovation teams tasked with creating new products or technologies or iterating existing ones need tension to produce breakthroughs, and tension comes from diverse points of view. Everyone is just like us — say, marketers or engineers. Finally, integrating divergent views to boost creativity is a natural job for marketers.

Diversity 15

Diversity Creativity Team Groupthink 15

Harvard Business Review

APRIL 19, 2011

The head of R&D remembered it as a failure to properly market the innovation. The Chief Marketing Officer recalled that sales and distribution did not achieve planned market presence. The CEO and CFO responded with, "A failure to hit ROI and NPV targets." Introduce Celebrating Failure Day.

NPV 16

NPV ROI CFO Consensus 16

Roundtable Talk

NOVEMBER 17, 2010

Collaboration does not = consensus.” “The It’s the thing that happens to get the product to market” Mitch Joel @mitchjoel / Author and marketing guru / In a nutshell: It’s time for Leadership 3.0… When technology, access, information and how consumers buy changes, so must management.” Ctrl.Alt.Del.

Management 48

Management Simon COO Blog 48

Harvard Business Review

SEPTEMBER 9, 2015

Welch was convinced that the speed of globalization and technological innovation in the 21 st century would require companies to work very differently – with shorter decision cycles, more employee engagement, and stronger collaboration than had previously been required to compete. This was delaying product production.

Welch 8

Welch Supply Chain Consensus Engineering 8

Harvard Business Review

JULY 30, 2018

” and the marketing team provides one answer, sales a second, and accounting a third. Thus, the term “customer” can mean a potential buyer to the marketing department, the person who signed the purchase order to sales, and the legal entity that it bills to accounting. Jorg Greuel/Getty Images.

Six Sigma 9

Six Sigma Supply Chain Long-term Definition 9

Harvard Business Review

SEPTEMBER 29, 2011

On the other hand, the consensus was strong among market observers that Apple should not be concerned at all and that it should keep on doing exactly what it's doing — making more powerful tablets. The majority of market observers reckon there is no way that it could slay the giant. Things will look good for Amazon, too.

Disruptive Innovation 15

Disruptive Innovation Innovation Price Business Model 15

Harvard Business Review

FEBRUARY 16, 2012

When I was the chief marketing officer at Deloitte & Touche, we would have our annual leadership off-site in Las Vegas or Orlando. Today, I am convinced that videoconferencing and other virtual technologies give us a much better way to conduct strategic off-sites. finalize strategy and build consensus; 4.

Consensus 14

Consensus Participative Strategy Brainstorming 14

Harvard Business Review

JANUARY 23, 2012

Trend lines, market sizing, and competitive benchmarks that served companies well during periods of gradual market evolution do little good in industries where new technologies create seismic shifts, demand is uncertain, and rivals emerge from left field. Yet in turbulent times this is dysfunctional.

Strategy 15

Strategy CEO Strategic Planning Consensus 15

Harvard Business Review

AUGUST 20, 2018

Because the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. But as Carlota Perez has so aptly described, all new technology industries go through an eruption and frenzy phase, followed by a crash, and then a golden age and maturity.

IPO 8

IPO First-mover Advantage Business Model Agility 8

Harvard Business Review

JANUARY 19, 2011

The hybrid Prius was a legitimate business home run (2 million sold), and it helped both differentiate Toyota's brand as the market innovator and propel Toyota to unprecedented profits. The 2011 Ford Explorer, for example, is using EcoBoost engine technology to improve fuel efficiency by 25%.

Strategy 15

Strategy PPM Long-term Short-term 15

Harvard Business Review

DECEMBER 10, 2015

Once a team has reached, or appears to have reached, a consensus, it can be very hard for any individual to challenge the group’s interpretation of reality or predictions about the future — or to push back on what the group plans to do (or not do) — without running the risk of being perceived as a heretic or becoming a scapegoat.

Groupthink 8

Groupthink Team Consensus Christensen 8

Harvard Business Review

OCTOBER 18, 2016

They invest significant resources in research, marketing, and distribution. Our research suggests that, on average, more centralized decision making structures are more likely to pull poorly performing products from the market. Firms might leave products on the market well past their prime. Killing products isn’t easy.

Productivity 8

Productivity Products Decentralization Supply Chain 8

Harvard Business Review

MARCH 21, 2013

MIT Technology Review didn't pick a winner, but on its recent list of top 50 "disruptors," the magazine mixed stalwarts such as General Electric and IBM with up-and-comers, Square and Coursera. Part of the problem is there isn't a clear consensus on what marks an innovative company. The editors of Fast Company say Nike.

Innovation 15

Innovation Company Disaggregation Financial Leverage 15