Why Content Isn’t King in Leadership Communications
Leading Blog
SEPTEMBER 24, 2021
S OME of my executive clients believe, instinctively, that content is king. As a result of this information-centric mindset, these leaders: Read the content on PowerPoint pages but don’t explain why it matters. By content or commitment? By a book’s table of contents or its blurb? By details or dedication?
Let's personalize your content