Remove Cost Center Remove Leadership Remove Marketing
article thumbnail

Why Leaders Need To Stop Using Performance Reviews

Tanveer Naseer

This is pain avoidance up the ladder at the cost of pain induction everywhere else. It’s not leadership. One of your most promising managers has just led a two-year late-to-market death march on a brand extension that has launched and failed. Your competitor is getting nothing but a disingenuous cost center.

article thumbnail

There Are 4 Futures for CMOs (Some Better Than Others)

Harvard Business Review

These executives have responsibilities we might expect to reside within marketing. That leaves Chief Marketing Officers with a decision — do you see the rise of these roles as an opportunity or a threat? Marketing faces a particular challenge since customer engagement has traditionally been considered its domain.

CEO 8
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

IT Has Finally Cracked the C-Suite

Harvard Business Review

In too many companies, IT leaders, relegated to their cost centers, are subordinate to other C-level executives. As a consequence, CIOs work on go-to-market strategies as well as on acquiring and retaining new customers. This new leadership role is captured in the emerging title of chief business technology officer.

CIO 11
article thumbnail

Leading by Letting Go

Harvard Business Review

Service at American Express, he argued, should not be treated as just a cost center; rather, it offered an opportunity to invest in building the sort of warm relationships between American Express and its customers that the venerable company’s brand had always been based on. Customer service Leadership Leading teams'

article thumbnail

Charlie Ackerman on Winning A World in Flux

HR Digest

The idea for this product came from creative brainstorming by two Bosch associates, who secured leadership support to bring their idea to life. Simultaneously, BRGs are empowered to advise Bosch leadership on policies and practices that support associates, emphasize the issues we have in common, and advocate for awareness and inclusion.

article thumbnail

Obama and Romney Are Ignoring Hispanic Voters

Harvard Business Review

As founder of the Center for Hispanic Leadership, I can attest to the fact that the U.S. And it certainly doesn't help matters when Hispanic leadership voices are lacking in the mainstream national media. Full disclosure: I teach classes on this topic at the Center for Hispanic Leadership.)

article thumbnail

Obama and Romney Are Ignoring Hispanic Voters

Harvard Business Review

As founder of the Center for Hispanic Leadership, I can attest to the fact that the U.S. And it certainly doesn't help matters when Hispanic leadership voices are lacking in the mainstream national media. Full disclosure: I teach classes on this topic at the Center for Hispanic Leadership.)