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Allen Adamson | Transforming What People Do To Gain Market Advantage

Tanveer Naseer

What do Uber, Apple, Netflix, and AirBnB share in common in terms of the successes they’ve achieved? And he has a framework based on studies in consumer behaviour, behavioural psychology, and marketing analytics that can help any organization become their own version of an experience disruptor.

Marketing 130
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Revolutionise Your Career with Cutting-Edge IT Certification Courses

Strategy Driven

In today’s digital age, IT certification courses are more important than ever before. These courses provide individuals with the knowledge and skills required to excel in the fast-paced world of technology. Benefits of IT Certification: IT certification courses offer many benefits that can revolutionise your career.

Course 101
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Why So Many Managers Tolerate Poor Performance (and what to do instead)

Let's Grow Leaders

Do You Tolerate Poor Performance or Let the Slackers Slide? In this article, we address the common reasons so many managers tolerate poor performance, and what to do instead. 6 Reasons Managers Tolerate Poor Performance Here’s a gut check if addressing performance issues is hard for you. Stop feeling guilty.

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The Many Tasks of a Marketing Manager

Strategy Driven

As a marketing manager, you have a lot of responsibilities on your plate. You are in charge of creating and executing marketing plans, overseeing campaigns, developing and managing budgets, and more. In this blog post, we will take an in-depth look at the many tasks that marketing managers are responsible for.

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Fueling Innovation: How Microsoft Finally Got It Right

Leading Blog

It’s about a wildly successful company that went off course. Its market cap is over $2 trillion. In 2014, when the company’s market capitalization was $380 billion, this Microsoft veteran took over as CEO. In 2014, when the company’s market capitalization was $380 billion, this Microsoft veteran took over as CEO.

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Winning Teams Know to Trust Their Team Members

Leading Blog

Too often, managers put their heads down and focus only on their own departments. Doing so ensures that what they’re doing as an entire team will enable the achievement of the company’s overall business objectives — which often represents the difference between success and failure. Doing so creates agility.

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Quiet Hiring: Build a Resilient Organization and Engage Employees

Rich Gee Group

Several trends are reshaping how organizations operate and manage talent. Understanding Quiet Hiring Quiet hiring aligns with the concept of 'quiet quitting,' where employees do the bare minimum required to keep their jobs without going above and beyond.