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8 Factors to Consider as You Prepare for Your CPA Exam

Women on Business

Brought to you by Wiley: Many aspiring accounting professionals wishing to advance their careers consider sitting and passing the CPA exams. And while passing the CPA exams has various benefits for accountants, the harsh truth is passing the CPA test is no easy feat.

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Understanding How Organizations Can Measure Digital Success

Tanveer Naseer

The Cost Per Acquisition – CPA measurement is a ROI measurement used in digital marketing. CPA is a measure of the total digital media or channel cost divided by the number of completed actions. It’s relatively straightforward to generate a CPA model for a paid online advertising program, and for your SEO initiatives.

CPA 273
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Stop The Roller Coaster Of Having Money and Then Not Having Money!

Women on Business

Rule #2 Get a good CPA. We use CPA Moms. Here’s why you need a good CPA! How are you going to afford your personal trainer, your employees’ wages, and the vacations you’ll need to decompress from all that work? The Best = More Money. Their name is what caught my attention.

CPA 204
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The 10 Biggest Business Mistakes: And How to Avoid Them

Leading Blog

Lawyer, CPA, and serial entrepreneur, Patrick Burke, says he has made most of these big mistakes and has (barely) lived to tell about it. I F YOU CAN LEARN from other’s mistakes, you have a better shot at success. He chronicles them in The 10 Biggest Business Mistakes: And How to Avoid Them. Some of the lessons learned are timing issues.

CPA 347
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The Secret Life Of Terry Starbucker

Terry Starbucker

He started his career back in 1982 with the accounting firm of Ernst & Whinney in San Antonio, Texas (yes, the secret Terry was a CPA). He started at Bresnan back in 1994, and in previous positions also got to travel to cool places like Chile and Poland.

CPA 263
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Goldilocks, The Three Bears, And Effective Goal Setting

Terry Starbucker

I started as a CPA back in 1982, and was always pretty handy around a spreadsheet (even when they were just 12-column green pads). Once upon a time, there was a little girl called Goldilocks…… I’ve done a lot of budgeting, planning, and goal setting over the course of my career.

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(How I Discovered) The Incredible Power Of The Two Most Important Words

Terry Starbucker

I spent hours at my cubicle just studying up for the CPA exam, and serving as a “go-fer” for the higher ups in the office (lets just say I knew my way around the copy and storage rooms). Up to that point it had been an uneventful start to my career, since the summer is a slow time for most accounting groups.

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