Remove Critical Success Factor Remove Marketing Remove Operations
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Don’t Overlook These Valuable Details Before Launching Your Business

Strategy Driven

If you want to avoid making the same blunder, ensure to pay attention to the following factors before commencing your business: Define your marketing strategy. Marketing is the lifeblood of a business. Talking about the standout features, SEO is budget-friendly and guarantees long-term marketing success.

Webinar 115
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Who is the 21st Century CEO?

In the CEO Afterlife

Steve Jobs and Larry Page took note of the environment in which their companies would operate but fretted little about it. That’s because success for Page and Jobs hinged on the strategic choices they made – primarily which products and applications to bet on.

CEO 242
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Invest in Digital Marketing to Control Your Destiny

Harvard Business Review

Unhappy critics may well look askance at Barack Obama's performance as Commander-in-Chief. His "Obama for America" fundraising , analytics and "get out the vote" operation was a masterpiece of agile electoral innovation and entrepreneurship. This emphasis on test extended through every phase of the operation. They're right.

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The 2010 Execution Round-Up: Six Companies That Couldn't 'Get It.

Strategy Driven

This is a book for the times we live in—and one that for many companies could mean the difference between success and failure. Execution Gap Maker #2: Nokia Nokia’s share of the worldwide market for mobile phones continued to slip in 2010. Why was this once-dominant player unable to execute and maintain its market position?

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A Tool for Balancing Your Company’s Digital Investments

Harvard Business Review

Instead, they should use a portfolio tool that classifies all existing, planned, and potential digital investments into four categories based on an assessment of their current and future contribution to business success. With this model, an investment can be defined as strategic, key operational, support, or high potential.

Tools 8
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My 12 “Must Read” Best Leadership Books for 2014

The Empowered Buisness

While there are many classic leadership books that are still relevant today – like Good to Great and 7 Habits of Highly Effective People – and a flooded market of other business books , I wanted to share …. Becoming aware of our blind spot is critical to bringing forth the profound systemic changes so needed in business today.

Books 113
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Culture Doesn’t Trump Strategy

In the CEO Afterlife

As a critical success factor, strategy turned into a lucrative industry for a host of consulting firms such as McKinsey & Company , and the Boston Consulting Group. We used to call this mode of operation, “doing business by the seat of the pants.” Strategy is Constraining. Intentionally So.

Strategy 100