Chart Your Course

MAY 6, 2013

Let’s say a candidate you’re considering has been using your CRM system for most of her career. How agile will she be in adapting to change if the company were to switch CRM systems, and does she posses the initiative in learning and implementing new technologies that comes from having the well developed skill of continuous learning?

Skills 133

Skills CRM Succession Human Resources 133

Ask Atma

JANUARY 2, 2011

Managing for Value – Governance, change management, organizational culture, communication, leadership. Customer relationship management (CRM) – a widely-implemented strategy for managing a company’s interactions with customers, clients and sales prospects. CRM has three principal objectives: Acquire new customers.

Management 40

Management CRM Objective Human Resources 40

Harvard Business Review

FEBRUARY 24, 2014

Doing big data right necessitates the full support of the leadership and everyone in the organization. Big data is not comparable to ERP and CRM applications. During that time, they’ve followed a number of critical steps: They’ve accepted that big data requires a large commitment throughout the organization.

ROI 13

ROI Maturity How To CRM 13