The Horizons Tracker

AUGUST 26, 2019

The researchers examine four key performance indicators to assess the impact of wellbeing investment: customer loyalty, employee productivity, profitability, and employee turnover. For the wellbeing movement to fully mature, it’s an evolution that cannot come soon enough.

ROI 86

ROI Customer Loyalty Loyalty Maturity 86

Strategy Driven

JUNE 17, 2013

All of which are mature. Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Thanks, Kyle. The simple answer is YES.

Media 50

Media How To Brand Customer Loyalty 50

Strategy Driven

JULY 15, 2013

They represent the best possible NEW customer. ’ The more mature and solid a value-based relationship has been built with the key contact AND the rest of the company, the more likely it will be that the new person will continue doing business with you. The key to having a new person in charge of your future sales is to be ready.

CRM 58

CRM Customer Loyalty Competitive Advantage Books 58

Harvard Business Review

FEBRUARY 13, 2013

This is usually calculated as the expected net profit attributed to purchases during the entire relationship between a business and its customer. The company is better off offering a discount today, because that will likely increase the customer's loyalty, and loyalty increases the CLV.

Advertising 8

Advertising Discount Media Customer Loyalty 8

Harvard Business Review

JUNE 8, 2015

The Tournament is based on three fictitious industries: Ailing, Fast Growth, and Mature. The Tournament takes into account price sensitivities and elasticities, customer loyalty, market growth, costs, and competitive response. Tournament entrants see the relevant information before they devise their strategies.

Customer Loyalty 8

Customer Loyalty Strategy Industry Marketing 8

Harvard Business Review

OCTOBER 4, 2011

That DNA served it well over several decades; even through the 1990s, HP succeeded through its ability to innovate with hardware, and its strong focus on quality won it strong customer loyalty. As it has tried to invest in software, again and again it has killed products off before they had time to mature.

Software 13

Software Intellectual Capital Maturity Customer Loyalty 13