DCF - Leadership Digital

Still Many Ways to Skin a Capital Cost

Harvard Business Review

MARCH 10, 2011

For instance, if you had recently run a discounted cash flow, or DCF, valuation on the UK-based mobile phone giant Vodafone, you would have found that changing the discount rate from 12% to 11.6% — hardly a major change — would have increased the company's estimated value by 15%, or £13.4 billion.

CAPM

CAPM Cost Discounted Cash Flow Cost of Capital

Lafley’s P&G Brand Cull and the 80/20 Rule

Harvard Business Review

AUGUST 4, 2014

The demands of 80/20 criteria shifts the innovation emphasis away from more traditional financial metrics around DCF , IRR , and NPV and toward better understanding of how novelty preserves, protects, and extends the 80/20 franchise.

Brand

Brand DCF IRR NPV

Still Many Ways to Skin a Capital Cost

Lafley’s P&G Brand Cull and the 80/20 Rule

Stay Connected