article thumbnail

The Magic of Steve Jobs

Women's Leadership Exchange

He envisions brilliant products and creates and markets them beyond effectively. He settles for nothing less than the best, including making his products, marketing, packaging etc. He settles for nothing less than the best, including making his products, marketing, packaging etc. He is the decider.

article thumbnail

Why Companies Hire an External Consultant to Help Them

Strategy Driven

The consulting market across the world is valued at 262 billion dollars. When you are making a proposal for a change or project it can sometimes be difficult to get a hearing from the decisionmakers in the company. Many companies hire consultants but how widespread is the practice? Expert Advice. Back You Up.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Twitter Weekly Highlights for 2011-03-18

Tanveer Naseer

Brand # marketing in social media – Coffee House # Book Review: “Wikibrands&# [link] #. 4 Problems With Our Brains That Cause Us To Make Dumb Decisions [link] # psychology #decisionmaking #. Tx Elle RT @ ElleAndraWarner : Timely. 10 Key Lessons On Leading Virtual Teams Effectively by @ tnvora [link] # leadership #.

article thumbnail

The Magic of Steve Jobs Part 2

Women's Leadership Exchange

He envisions brilliant products and creates and markets them beyond effectively. He settles for nothing less than the best, including making his products, marketing, packaging etc. He settles for nothing less than the best, including making his products, marketing, packaging etc. He is the decider.

article thumbnail

Is Economics Ready for a New Model?

Harvard Business Review

In the sense that financial markets and the economy in general are far more fragile than most mainstream economists contemplated before 2008, there was a bit of unlearning done in the 1990s and early 2000s. The 1987 stock market crash was a scare. None of them brought economic devastation in the U.S. I know I believed it.

article thumbnail

Make Your Innovative Idea Seem Less Terrifying

Harvard Business Review

Much as I want to believe that a glaringly good idea will stand on its merits, I have come to realize that just like any product or service, ideas require good marketing if they’re going to reach their intended customers. New ideas tend to evoke fear and anger – we are programmed to prefer the comfort and safety of established norms.

article thumbnail

Longrunonomics vs. Shortrunonomics

Harvard Business Review

Shiller had already circulated his devastating demonstration that asset prices were much too volatile to be explained by fundamentals, and the 1987 market crash had provided an object lesson in panic. It doesn't offer much hope, though, for clear guidelines to macroeconomic decisionmaking. And nothing happened.